#BD4D27
Closest named color: Brick Orange (#C14A09). oklch(56.2% 0.153 38.4), rgb(189, 77, 39).
Aa
White text reads best on this color (4.93:1).
About this color
#BD4D27 is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.153 and its hue 38°. Its hue sits on the warm side of the wheel. The nearest named color is Brick Orange (#C14A09), ΔE 0.016 away. White text reads best on it, at 4.93:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Brick Orange (#C14A09) |
| Black text | 4.25:1 |
| White text | 4.93:1 |
Values
| HEX | #BD4D27 |
| RGB | rgb(189, 77, 39) |
| HSL | hsl(15, 66%, 45%) |
| OKLCH | oklch(56.2% 0.153 38.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4D27 | 4.93:1 | AA | Lc -78.8 | Fine for body text |
| Black text on #BD4D27 | 4.25:1 | AA large text | Lc 30.7 | Non-text elements, placeholder text |
| #BD4D27 text on white | 4.93:1 | AA | Lc 73.4 | Content text, not long reading |
| #BD4D27 text on black | 4.25:1 | AA large text | Lc -28.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F1
oklch(97% 0.009 34.3)
-
Step 100
100
#F7E6E0
oklch(93.7% 0.02 40.5)
-
Step 200
200
#F1D1C7
oklch(88.5% 0.039 38.1)
-
Step 300
300
#E9B2A0
oklch(80.9% 0.069 38.9)
-
Step 400
400
#DB886D
oklch(70.7% 0.109 38.8)
-
Step 500
500
#CF6745
oklch(63.1% 0.141 38.6)
-
Step 600
600 (this color)
#BD4D27
oklch(56.2% 0.153 38.4)
-
Step 700
700
#A13B17
oklch(49.1% 0.143 38.3)
-
Step 800
800
#833216
oklch(42.8% 0.119 38.5)
-
Step 900
900
#692D19
oklch(37.7% 0.092 38.7)
-
Step 950
950
#3E1B10
oklch(27% 0.058 38.1)
#BD4D27 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6D6122 | 0.151 |
| Deuteranopia (no green cones) | #887A23 | 0.139 |
| Tritanopia (no blue cones) | #D03245 | 0.069 |
| Achromatopsia (no color) | #707070 | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4D27
#BD4D27
oklch(56.2% 0.153 38.4)
- #00839D
#00839D
oklch(56.3% 0.101 218.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4D27, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brick Orange #C14A09 ΔE 0.016
- Burnt Orange #C04E01 ΔE 0.020
- Burnt Siena #B75203 ΔE 0.027
- Sinopia #BB3E03 ΔE 0.030
- Rust Orange #C45508 ΔE 0.031
- Cinnamon #AC4F06 ΔE 0.040
- Dull Red #BB3F3F ΔE 0.043
- Rusty Orange #CD5909 ΔE 0.047
Use #BD4D27 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.