#BD4AC0
Closest named color: Pinky Purple (#C94CBE). oklch(60.6% 0.202 326.7), rgb(189, 74, 192).
Aa
Black text reads best on this color (4.90:1).
About this color
#BD4AC0 is a medium-dark, vivid purple. In OKLCH its lightness is 61%, its chroma 0.202 and its hue 327°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.024 away. Black text reads best on it, at 4.90:1.
| Hue family | Purples |
| Lightness | medium-dark (61%) |
| Chroma | vivid (0.202) |
| Temperature | in between |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.90:1 |
| White text | 4.28:1 |
Values
| HEX | #BD4AC0 |
| RGB | rgb(189, 74, 192) |
| HSL | hsl(298, 48%, 52%) |
| OKLCH | oklch(60.6% 0.202 326.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4AC0 | 4.28:1 | AA large text | Lc -74.3 | Content text, not long reading |
| Black text on #BD4AC0 | 4.90:1 | AA | Lc 35.3 | Non-text elements, placeholder text |
| #BD4AC0 text on white | 4.28:1 | AA large text | Lc 68.8 | Content text, not long reading |
| #BD4AC0 text on black | 4.90:1 | AA | Lc -32.8 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FAF2FA
oklch(97% 0.014 325.7)
-
Step 100
100
#F5E4F4
oklch(93.7% 0.028 327.6)
-
Step 200
200
#EDCDED
oklch(88.5% 0.055 326)
-
Step 300
300
#E3AAE2
oklch(80.8% 0.099 327)
-
Step 400
400
#D37AD4
oklch(70.7% 0.159 326.7)
-
Step 500
500 (this color)
#BD4AC0
oklch(60.6% 0.202 326.7)
-
Step 600
600
#B12FB5
oklch(55.7% 0.22 326.7)
-
Step 700
700
#981F9B
oklch(49.2% 0.204 327)
-
Step 800
800
#7B1D7E
oklch(42.6% 0.17 326.7)
-
Step 900
900
#632065
oklch(37.6% 0.131 326.6)
-
Step 950
950
#3A143B
oklch(26.9% 0.083 326.6)
#BD4AC0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3971C4 | 0.207 |
| Deuteranopia (no green cones) | #637FBD | 0.178 |
| Tritanopia (no blue cones) | #C25A7E | 0.116 |
| Achromatopsia (no color) | #7A7A7A | 0.204 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4AC0
#BD4AC0
oklch(60.6% 0.202 326.7)
- #009D36
#009D36
oklch(60.6% 0.182 146.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4AC0, closest first.
No curated palette has a color within ΔE 0.04 of #BD4AC0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.024
- Purpley Pink #C83CB9 ΔE 0.029
- Medium Orchid #BA55D3 ΔE 0.033
- Amethyst #9B5FC0 ΔE 0.070
- Purple Pink #D725DE ΔE 0.076
- Purply #983FB2 ΔE 0.078
- Soft Purple #A66FB5 ΔE 0.088
- Dark Orchid #9932CC ΔE 0.090
Use #BD4AC0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.