#BD4AA7
Closest named color: Pinky Purple (#C94CBE). oklch(59.4% 0.182 335.8), rgb(189, 74, 167).
Aa
Black text reads best on this color (4.70:1).
About this color
#BD4AA7 is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.182 and its hue 336°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.041 away. Black text reads best on it, at 4.70:1.
| Hue family | Pinks |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.182) |
| Temperature | warm |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.70:1 |
| White text | 4.46:1 |
Values
| HEX | #BD4AA7 |
| RGB | rgb(189, 74, 167) |
| HSL | hsl(311, 47%, 52%) |
| OKLCH | oklch(59.4% 0.182 335.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4AA7 | 4.46:1 | AA large text | Lc -75.8 | Fine for body text |
| Black text on #BD4AA7 | 4.70:1 | AA | Lc 33.8 | Non-text elements, placeholder text |
| #BD4AA7 text on white | 4.46:1 | AA large text | Lc 70.3 | Content text, not long reading |
| #BD4AA7 text on black | 4.70:1 | AA | Lc -31.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F6E4F1
oklch(93.7% 0.026 335.5)
-
Step 200
200
#EFCDE6
oklch(88.4% 0.05 335.4)
-
Step 300
300
#E6ABD7
oklch(80.9% 0.089 335.8)
-
Step 400
400
#D77CC2
oklch(70.7% 0.142 336.1)
-
Step 500
500 (this color)
#BD4AA7
oklch(59.4% 0.182 335.8)
-
Step 600
600
#B5359E
oklch(55.6% 0.198 336.1)
-
Step 700
700
#9B2688
oklch(49.1% 0.185 335.5)
-
Step 800
800
#7E226E
oklch(42.6% 0.153 335.8)
-
Step 900
900
#662359
oklch(37.8% 0.118 336.1)
-
Step 950
950
#3C1534
oklch(26.9% 0.076 336.1)
#BD4AA7 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4B6CAA | 0.192 |
| Deuteranopia (no green cones) | #6F7EA4 | 0.169 |
| Tritanopia (no blue cones) | #C65072 | 0.089 |
| Achromatopsia (no color) | #777777 | 0.184 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4AA7
#BD4AA7
oklch(59.4% 0.182 335.8)
- #009758
#009758
oklch(59.5% 0.145 155.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4AA7, closest first.
No curated palette has a color within ΔE 0.04 of #BD4AA7.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.041
- Purpley Pink #C83CB9 ΔE 0.041
- Medium Orchid #BA55D3 ΔE 0.067
- Medium Violet Red #C71585 ΔE 0.074
- Amethyst #9B5FC0 ΔE 0.077
- Pale Magenta #D767AD ΔE 0.082
- Purply #983FB2 ΔE 0.082
- Soft Purple #A66FB5 ΔE 0.083
Use #BD4AA7 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.