#BD4A9E
Closest named color: Pinky Purple (#C94CBE). oklch(59% 0.176 339.6), rgb(189, 74, 158).
Aa
Black text reads best on this color (4.63:1).
About this color
#BD4A9E is a medium-dark, vivid pink. In OKLCH its lightness is 59%, its chroma 0.176 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Pinky Purple (#C94CBE), ΔE 0.053 away. Black text reads best on it, at 4.63:1.
| Hue family | Pinks |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.176) |
| Temperature | warm |
| Nearest name | Pinky Purple (#C94CBE) |
| Black text | 4.63:1 |
| White text | 4.52:1 |
Values
| HEX | #BD4A9E |
| RGB | rgb(189, 74, 158) |
| HSL | hsl(316, 47%, 52%) |
| OKLCH | oklch(59% 0.176 339.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4A9E | 4.52:1 | AA | Lc -76.2 | Fine for body text |
| Black text on #BD4A9E | 4.63:1 | AA | Lc 33.4 | Non-text elements, placeholder text |
| #BD4A9E text on white | 4.52:1 | AA | Lc 70.7 | Content text, not long reading |
| #BD4A9E text on black | 4.63:1 | AA | Lc -30.9 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F5E4EF
oklch(93.6% 0.023 338.6)
-
Step 200
200
#EECEE3
oklch(88.4% 0.045 338.7)
-
Step 300
300
#E4ADD1
oklch(80.9% 0.079 339.7)
-
Step 400
400
#D480BA
oklch(70.7% 0.126 339.4)
-
Step 500
500
#C75DA8
oklch(63.2% 0.161 340)
-
Step 600
600 (this color)
#BD4A9E
oklch(59% 0.176 339.6)
-
Step 700
700
#98307E
oklch(49% 0.163 339.3)
-
Step 800
800
#7C2966
oklch(42.7% 0.136 339.8)
-
Step 900
900
#642753
oklch(37.7% 0.105 339.7)
-
Step 950
950
#3B1831
oklch(27.1% 0.066 339.4)
#BD4A9E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #506BA1 | 0.187 |
| Deuteranopia (no green cones) | #727D9B | 0.166 |
| Tritanopia (no blue cones) | #C74D6D | 0.081 |
| Achromatopsia (no color) | #767676 | 0.177 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4A9E
#BD4A9E
oklch(59% 0.176 339.6)
- #009560
#009560
oklch(59.1% 0.135 159.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4A9E, closest first.
No curated palette has a color within ΔE 0.04 of #BD4A9E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Pinky Purple #C94CBE ΔE 0.053
- Purpley Pink #C83CB9 ΔE 0.053
- Medium Violet Red #C71585 ΔE 0.068
- Light Plum #9D5783 ΔE 0.078
- Medium Orchid #BA55D3 ΔE 0.080
- Dark Pink #CB416B ΔE 0.081
- Pale Magenta #D767AD ΔE 0.081
- Amethyst #9B5FC0 ΔE 0.084
Use #BD4A9E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.