#BD4A71

Closest named color: Deep Rose (#C74767). oklch(57.3% 0.152 2.1), rgb(189, 74, 113).

Aa

White text reads best on this color (4.79:1).

About this color

#BD4A71 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.152 and its hue 2°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Rose (#C74767), ΔE 0.023 away. White text reads best on it, at 4.79:1.

Hue familyReds
Lightnessmedium-dark (57%)
Chromavivid (0.152)
Temperaturewarm
Nearest nameDeep Rose (#C74767)
Black text4.38:1
White text4.79:1

Values

HEX#BD4A71
RGBrgb(189, 74, 113)
HSLhsl(340, 47%, 52%)
OKLCHoklch(57.3% 0.152 2.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD4A71 4.79:1 AA Lc -78.0 Fine for body text
Black text on #BD4A71 4.38:1 AA large text Lc 31.5 Non-text elements, placeholder text
#BD4A71 text on white 4.79:1 AA Lc 72.6 Content text, not long reading
#BD4A71 text on black 4.38:1 AA large text Lc -29.1 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F5

    oklch(97.1% 0.009 0.1)

  2. Step 100

    100

    #F6E5E9

    oklch(93.7% 0.019 1.4)

  3. Step 200

    200

    #F0CFD7

    oklch(88.4% 0.038 1.6)

  4. Step 300

    300

    #E7AFBD

    oklch(80.9% 0.068 2.1)

  5. Step 400

    400

    #D9839B

    oklch(70.7% 0.109 2.2)

  6. Step 500

    500

    #CC6183

    oklch(63.1% 0.14 1.8)

  7. Step 600

    600 (this color)

    #BD4A71

    oklch(57.3% 0.152 2.1)

  8. Step 700

    700

    #9D365A

    oklch(49.1% 0.14 2.2)

  9. Step 800

    800

    #802D4A

    oklch(42.7% 0.118 1.8)

  10. Step 900

    900

    #672A3E

    oklch(37.7% 0.09 1.8)

  11. Step 950

    950

    #3D1924

    oklch(27% 0.058 2.4)

Export this scale for Tailwind in the Tailwind colors tool

#BD4A71 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#6064720.168
Deuteranopia (no green cones)#7E7B6E0.155
Tritanopia (no blue cones)#CC3E590.043
Achromatopsia (no color)#7272720.153

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD4A71

    #BD4A71

    oklch(57.3% 0.152 2.1)

  • #008B7D

    #008B7D

    oklch(57.2% 0.102 182.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD4A71

    #BD4A71

    oklch(57.3% 0.152 2.1)

  • #AA519F

    #AA519F

    oklch(57.3% 0.152 332.2)

  • #C14E3A

    #C14E3A

    oklch(57.2% 0.152 31.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD4A71

    #BD4A71

    oklch(57.3% 0.152 2.1)

  • #009049

    #009049

    oklch(57.2% 0.15 152.2)

  • #00879A

    #00879A

    oklch(57.2% 0.1 211.9)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD4A71

    #BD4A71

    oklch(57.3% 0.152 2.1)

  • #6B8400

    #6B8400

    oklch(57.3% 0.139 122)

  • #007FC1

    #007FC1

    oklch(57.2% 0.137 242.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD4A71

    #BD4A71

    oklch(57.3% 0.152 2.1)

  • #917500

    #917500

    oklch(57.3% 0.117 92.1)

  • #008B7D

    #008B7D

    oklch(57.2% 0.102 182.6)

  • #5A6ED1

    #5A6ED1

    oklch(57.2% 0.153 272.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4A71, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD4A71 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.