#BD4980
Closest named color: Dark Pink (#CB416B). oklch(57.6% 0.159 353.8), rgb(189, 73, 128).
Aa
White text reads best on this color (4.74:1).
About this color
#BD4980 is a medium-dark, vivid red. In OKLCH its lightness is 58%, its chroma 0.159 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.040 away. White text reads best on it, at 4.74:1.
| Hue family | Reds |
| Lightness | medium-dark (58%) |
| Chroma | vivid (0.159) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.42:1 |
| White text | 4.74:1 |
Values
| HEX | #BD4980 |
| RGB | rgb(189, 73, 128) |
| HSL | hsl(332, 47%, 51%) |
| OKLCH | oklch(57.6% 0.159 353.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4980 | 4.74:1 | AA | Lc -77.7 | Fine for body text |
| Black text on #BD4980 | 4.42:1 | AA large text | Lc 31.9 | Non-text elements, placeholder text |
| #BD4980 text on white | 4.74:1 | AA | Lc 72.2 | Content text, not long reading |
| #BD4980 text on black | 4.42:1 | AA large text | Lc -29.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F6E4EB
oklch(93.5% 0.022 351.9)
-
Step 200
200
#F0CFDB
oklch(88.6% 0.04 354)
-
Step 300
300
#E7AEC4
oklch(81% 0.072 353.8)
-
Step 400
400
#D881A6
oklch(70.6% 0.116 353.5)
-
Step 500
500
#CB5F90
oklch(63.1% 0.147 353.7)
-
Step 600
600 (this color)
#BD4980
oklch(57.6% 0.159 353.8)
-
Step 700
700
#9C3367
oklch(49% 0.149 353.4)
-
Step 800
800
#7F2C54
oklch(42.7% 0.122 353.7)
-
Step 900
900
#672845
oklch(37.7% 0.097 354)
-
Step 950
950
#3C1829
oklch(26.9% 0.061 352.4)
#BD4980 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A6682 | 0.176 |
| Deuteranopia (no green cones) | #7A7B7D | 0.159 |
| Tritanopia (no blue cones) | #CB425F | 0.054 |
| Achromatopsia (no color) | #737373 | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4980
#BD4980
oklch(57.6% 0.159 353.8)
- #008E74
#008E74
oklch(57.7% 0.11 173.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4980, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.040
- Deep Rose #C74767 ΔE 0.042
- Dark Rose #B5485D ΔE 0.054
- Light Plum #9D5783 ΔE 0.062
- Medium Violet Red #C71585 ΔE 0.068
- Light Burgundy #A8415B ΔE 0.068
- Dusty Red #B9484E ΔE 0.074
- Dusky Rose #BA6873 ΔE 0.077
Use #BD4980 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.