#BD481C
Closest named color: Brick Orange (#C14A09). oklch(55.5% 0.16 39), rgb(189, 72, 28).
Aa
White text reads best on this color (5.11:1).
About this color
#BD481C is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.160 and its hue 39°. Its hue sits on the warm side of the wheel. The nearest named color is Brick Orange (#C14A09), ΔE 0.013 away. White text reads best on it, at 5.11:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.160) |
| Temperature | warm |
| Nearest name | Brick Orange (#C14A09) |
| Black text | 4.10:1 |
| White text | 5.11:1 |
Values
| HEX | #BD481C |
| RGB | rgb(189, 72, 28) |
| HSL | hsl(16, 74%, 43%) |
| OKLCH | oklch(55.5% 0.16 39) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD481C | 5.11:1 | AA | Lc -79.8 | Fine for body text |
| Black text on #BD481C | 4.10:1 | AA large text | Lc 29.7 | Dividers and decoration only |
| #BD481C text on white | 5.11:1 | AA | Lc 74.4 | Content text, not long reading |
| #BD481C text on black | 4.10:1 | AA large text | Lc -27.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F1
oklch(97.1% 0.01 32.5)
-
Step 100
100
#F7E6E0
oklch(93.7% 0.02 40.5)
-
Step 200
200
#F2D1C6
oklch(88.5% 0.04 39.3)
-
Step 300
300
#EAB19E
oklch(80.8% 0.072 39.2)
-
Step 400
400
#DE8669
oklch(70.7% 0.116 39)
-
Step 500
500
#D26540
oklch(63.1% 0.147 39.1)
-
Step 600
600 (this color)
#BD481C
oklch(55.5% 0.16 39)
-
Step 700
700
#A3390D
oklch(49.1% 0.149 39.2)
-
Step 800
800
#843010
oklch(42.6% 0.123 39.2)
-
Step 900
900
#6B2C16
oklch(37.8% 0.096 39.1)
-
Step 950
950
#3F1A0E
oklch(27% 0.062 38.5)
#BD481C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #6A5D14 | 0.159 |
| Deuteranopia (no green cones) | #867816 | 0.146 |
| Tritanopia (no blue cones) | #D02940 | 0.072 |
| Achromatopsia (no color) | #6E6E6E | 0.161 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD481C
#BD481C
oklch(55.5% 0.16 39)
- #00809B
#00809B
oklch(55.5% 0.101 219.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD481C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brick Orange #C14A09 ΔE 0.013
- Sinopia #BB3E03 ΔE 0.020
- Burnt Orange #C04E01 ΔE 0.020
- Burnt Siena #B75203 ΔE 0.027
- Rust Orange #C45508 ΔE 0.035
- Cinnamon #AC4F06 ΔE 0.038
- Dull Red #BB3F3F ΔE 0.043
- Rusty Orange #CD5909 ΔE 0.052
Use #BD481C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.