#BD44BB
Closest named color: Purpley Pink (#C83CB9). oklch(59.7% 0.206 328.5), rgb(189, 68, 187).
Aa
Black text reads best on this color (4.70:1).
About this color
#BD44BB is a medium-dark, vivid purple. In OKLCH its lightness is 60%, its chroma 0.206 and its hue 328°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.022 away. Black text reads best on it, at 4.70:1.
| Hue family | Purples |
| Lightness | medium-dark (60%) |
| Chroma | vivid (0.206) |
| Temperature | in between |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.70:1 |
| White text | 4.46:1 |
Values
| HEX | #BD44BB |
| RGB | rgb(189, 68, 187) |
| HSL | hsl(301, 48%, 50%) |
| OKLCH | oklch(59.7% 0.206 328.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD44BB | 4.46:1 | AA large text | Lc -75.6 | Fine for body text |
| Black text on #BD44BB | 4.70:1 | AA | Lc 34.0 | Non-text elements, placeholder text |
| #BD44BB text on white | 4.46:1 | AA large text | Lc 70.1 | Content text, not long reading |
| #BD44BB text on black | 4.70:1 | AA | Lc -31.6 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#FBF2FA
oklch(97% 0.014 329.1)
-
Step 100
100
#F5E3F4
oklch(93.5% 0.03 327.5)
-
Step 200
200
#EFCDEC
oklch(88.6% 0.056 328.9)
-
Step 300
300
#E5A9E1
oklch(80.8% 0.101 328.7)
-
Step 400
400
#D678D2
oklch(70.7% 0.162 328.7)
-
Step 500
500 (this color)
#BD44BB
oklch(59.7% 0.206 328.5)
-
Step 600
600
#B42AB3
oklch(55.7% 0.225 328.4)
-
Step 700
700
#9A199A
oklch(49.1% 0.209 328.2)
-
Step 800
800
#7D1A7D
oklch(42.7% 0.173 328.1)
-
Step 900
900
#651E64
oklch(37.6% 0.135 328.4)
-
Step 950
950
#3C133B
oklch(27% 0.087 328.6)
#BD44BB with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #366DBF | 0.214 |
| Deuteranopia (no green cones) | #627DB8 | 0.185 |
| Tritanopia (no blue cones) | #C3537A | 0.113 |
| Achromatopsia (no color) | #777777 | 0.208 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD44BB
#BD44BB
oklch(59.7% 0.206 328.5)
- #00993E
#00993E
oklch(59.6% 0.171 148.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD44BB, closest first.
No curated palette has a color within ΔE 0.04 of #BD44BB.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.022
- Pinky Purple #C94CBE ΔE 0.029
- Medium Orchid #BA55D3 ΔE 0.044
- Purply #983FB2 ΔE 0.074
- Amethyst #9B5FC0 ΔE 0.075
- Purple Pink #D725DE ΔE 0.077
- Dark Orchid #9932CC ΔE 0.087
- Medium Violet Red #C71585 ΔE 0.091
Use #BD44BB in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.