#BD44A0
Closest named color: Purpley Pink (#C83CB9). oklch(58.4% 0.186 338.4), rgb(189, 68, 160).
Aa
White text reads best on this color (4.66:1).
About this color
#BD44A0 is a medium-dark, vivid pink. In OKLCH its lightness is 58%, its chroma 0.186 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.045 away. White text reads best on it, at 4.66:1.
| Hue family | Pinks |
| Lightness | medium-dark (58%) |
| Chroma | vivid (0.186) |
| Temperature | warm |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.49:1 |
| White text | 4.66:1 |
Values
| HEX | #BD44A0 |
| RGB | rgb(189, 68, 160) |
| HSL | hsl(314, 48%, 50%) |
| OKLCH | oklch(58.4% 0.186 338.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD44A0 | 4.66:1 | AA | Lc -77.1 | Fine for body text |
| Black text on #BD44A0 | 4.49:1 | AA large text | Lc 32.5 | Non-text elements, placeholder text |
| #BD44A0 text on white | 4.66:1 | AA | Lc 71.6 | Content text, not long reading |
| #BD44A0 text on black | 4.49:1 | AA large text | Lc -30.1 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F8
oklch(97.2% 0.011 339.3)
-
Step 100
100
#F5E4EF
oklch(93.6% 0.023 338.6)
-
Step 200
200
#EFCEE4
oklch(88.6% 0.047 338.3)
-
Step 300
300
#E5ACD3
oklch(80.9% 0.084 338.4)
-
Step 400
400
#D67EBD
oklch(70.7% 0.134 338.4)
-
Step 500
500
#C95AAC
oklch(63.2% 0.17 338.6)
-
Step 600
600 (this color)
#BD44A0
oklch(58.4% 0.186 338.4)
-
Step 700
700
#9A2C81
oklch(49.1% 0.172 338.4)
-
Step 800
800
#7D2669
oklch(42.6% 0.143 338.3)
-
Step 900
900
#652555
oklch(37.7% 0.111 338.5)
-
Step 950
950
#3C1732
oklch(27.1% 0.07 338.9)
#BD44A0 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4968A3 | 0.199 |
| Deuteranopia (no green cones) | #6E7B9D | 0.175 |
| Tritanopia (no blue cones) | #C7496C | 0.088 |
| Achromatopsia (no color) | #747474 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD44A0
#BD44A0
oklch(58.4% 0.186 338.4)
- #00935C
#00935C
oklch(58.4% 0.136 158.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD44A0, closest first.
No curated palette has a color within ΔE 0.04 of #BD44A0.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.045
- Pinky Purple #C94CBE ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.062
- Medium Orchid #BA55D3 ΔE 0.079
- Purply #983FB2 ΔE 0.082
- Light Plum #9D5783 ΔE 0.084
- Amethyst #9B5FC0 ΔE 0.086
- Dark Pink #CB416B ΔE 0.087
Use #BD44A0 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.