#BD4476
Closest named color: Dark Pink (#CB416B). oklch(56.7% 0.162 358), rgb(189, 68, 118).
Aa
White text reads best on this color (4.93:1).
About this color
#BD4476 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.162 and its hue 358°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.031 away. White text reads best on it, at 4.93:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.162) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.25:1 |
| White text | 4.93:1 |
Values
| HEX | #BD4476 |
| RGB | rgb(189, 68, 118) |
| HSL | hsl(335, 48%, 50%) |
| OKLCH | oklch(56.7% 0.162 358) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4476 | 4.93:1 | AA | Lc -78.8 | Fine for body text |
| Black text on #BD4476 | 4.25:1 | AA large text | Lc 30.7 | Non-text elements, placeholder text |
| #BD4476 text on white | 4.93:1 | AA | Lc 73.4 | Content text, not long reading |
| #BD4476 text on black | 4.25:1 | AA large text | Lc -28.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F5
oklch(97.1% 0.009 0.1)
-
Step 100
100
#F7E4EA
oklch(93.6% 0.022 356.3)
-
Step 200
200
#F1CFD9
oklch(88.6% 0.04 358.3)
-
Step 300
300
#E9ADC0
oklch(80.9% 0.074 358.1)
-
Step 400
400
#DB81A0
oklch(70.8% 0.116 358.4)
-
Step 500
500
#CE5E89
oklch(63.1% 0.148 358.1)
-
Step 600
600 (this color)
#BD4476
oklch(56.7% 0.162 358)
-
Step 700
700
#9F3160
oklch(49% 0.151 358)
-
Step 800
800
#812A4F
oklch(42.6% 0.125 357.5)
-
Step 900
900
#682841
oklch(37.7% 0.096 358.3)
-
Step 950
950
#3D1826
oklch(26.9% 0.061 358.1)
#BD4476 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A6277 | 0.180 |
| Deuteranopia (no green cones) | #7A7973 | 0.164 |
| Tritanopia (no blue cones) | #CC3958 | 0.050 |
| Achromatopsia (no color) | #707070 | 0.164 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4476
#BD4476
oklch(56.7% 0.162 358)
- #008A77
#008A77
oklch(56.7% 0.104 178.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4476, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.031
- Deep Rose #C74767 ΔE 0.033
- Dark Rose #B5485D ΔE 0.043
- Light Burgundy #A8415B ΔE 0.057
- Dusty Red #B9484E ΔE 0.062
- Light Plum #9D5783 ΔE 0.066
- Medium Violet Red #C71585 ΔE 0.067
- Dark Hot Pink #D90166 ΔE 0.070
Use #BD4476 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.