#BD4468
Closest named color: Deep Rose (#C74767). oklch(56.3% 0.158 5.4), rgb(189, 68, 104).
Aa
White text reads best on this color (5.01:1).
About this color
#BD4468 is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.158 and its hue 5°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Rose (#C74767), ΔE 0.022 away. White text reads best on it, at 5.01:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.158) |
| Temperature | warm |
| Nearest name | Deep Rose (#C74767) |
| Black text | 4.19:1 |
| White text | 5.01:1 |
Values
| HEX | #BD4468 |
| RGB | rgb(189, 68, 104) |
| HSL | hsl(342, 48%, 50%) |
| OKLCH | oklch(56.3% 0.158 5.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4468 | 5.01:1 | AA | Lc -79.2 | Fine for body text |
| Black text on #BD4468 | 4.19:1 | AA large text | Lc 30.3 | Non-text elements, placeholder text |
| #BD4468 text on white | 5.01:1 | AA | Lc 73.8 | Content text, not long reading |
| #BD4468 text on black | 4.19:1 | AA large text | Lc -27.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F7E4E8
oklch(93.5% 0.021 3.1)
-
Step 200
200
#F1CFD5
oklch(88.5% 0.039 5.9)
-
Step 300
300
#E9AEBA
oklch(80.9% 0.071 5.3)
-
Step 400
400
#DC8196
oklch(70.6% 0.114 5.6)
-
Step 500
500
#D05F7D
oklch(63.2% 0.145 5.5)
-
Step 600
600 (this color)
#BD4468
oklch(56.3% 0.158 5.4)
-
Step 700
700
#A03355
oklch(49.1% 0.146 5.2)
-
Step 800
800
#822B45
oklch(42.6% 0.121 5.5)
-
Step 900
900
#69283A
oklch(37.6% 0.095 5.6)
-
Step 950
950
#3E1822
oklch(27% 0.061 5.5)
#BD4468 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5D6069 | 0.176 |
| Deuteranopia (no green cones) | #7D7865 | 0.160 |
| Tritanopia (no blue cones) | #CD3452 | 0.042 |
| Achromatopsia (no color) | #6F6F6F | 0.159 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4468
#BD4468
oklch(56.3% 0.158 5.4)
- #00887D
#00887D
oklch(56.4% 0.099 184.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4468, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Rose #C74767 ΔE 0.022
- Dark Rose #B5485D ΔE 0.024
- Dark Pink #CB416B ΔE 0.027
- Dusty Red #B9484E ΔE 0.041
- Light Burgundy #A8415B ΔE 0.046
- Dull Red #BB3F3F ΔE 0.055
- Light Maroon #A24857 ΔE 0.058
- Faded Red #D3494E ΔE 0.061
Use #BD4468 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.