#BD431B
Closest named color: Sinopia (#BB3E03). oklch(54.8% 0.165 37.3), rgb(189, 67, 27).
Aa
White text reads best on this color (5.27:1).
About this color
#BD431B is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.165 and its hue 37°. Its hue sits on the warm side of the wheel. The nearest named color is Sinopia (#BB3E03), ΔE 0.013 away. White text reads best on it, at 5.27:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.165) |
| Temperature | warm |
| Nearest name | Sinopia (#BB3E03) |
| Black text | 3.98:1 |
| White text | 5.27:1 |
Values
| HEX | #BD431B |
| RGB | rgb(189, 67, 27) |
| HSL | hsl(15, 75%, 42%) |
| OKLCH | oklch(54.8% 0.165 37.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD431B | 5.27:1 | AA | Lc -80.6 | Fine for body text |
| Black text on #BD431B | 3.98:1 | AA large text | Lc 28.9 | Dividers and decoration only |
| #BD431B text on white | 5.27:1 | AA | Lc 75.2 | Fine for body text |
| #BD431B text on black | 3.98:1 | AA large text | Lc -26.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F1
oklch(97.1% 0.01 32.5)
-
Step 100
100
#F8E5E0
oklch(93.6% 0.022 35.1)
-
Step 200
200
#F3D0C6
oklch(88.4% 0.042 36.5)
-
Step 300
300
#ECB09F
oklch(80.8% 0.075 36.4)
-
Step 400
400
#E0856A
oklch(70.8% 0.119 37.3)
-
Step 500
500
#D46341
oklch(63.1% 0.151 37.4)
-
Step 600
600 (this color)
#BD431B
oklch(54.8% 0.165 37.3)
-
Step 700
700
#A5360F
oklch(49.1% 0.153 37.4)
-
Step 800
800
#862E11
oklch(42.7% 0.127 37.4)
-
Step 900
900
#6C2A16
oklch(37.7% 0.1 37.3)
-
Step 950
950
#3F1A0E
oklch(27% 0.062 38.5)
#BD431B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #675B14 | 0.166 |
| Deuteranopia (no green cones) | #857614 | 0.151 |
| Tritanopia (no blue cones) | #D01F3C | 0.070 |
| Achromatopsia (no color) | #6C6C6C | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD431B
#BD431B
oklch(54.8% 0.165 37.3)
- #007E96
#007E96
oklch(54.7% 0.098 217.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD431B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Sinopia #BB3E03 ΔE 0.013
- Brick Orange #C14A09 ΔE 0.020
- Burnt Orange #C04E01 ΔE 0.028
- Burnt Siena #B75203 ΔE 0.035
- Dull Red #BB3F3F ΔE 0.038
- Cinnamon #AC4F06 ΔE 0.041
- Rust Orange #C45508 ΔE 0.043
- Rusty Red #AF2F0D ΔE 0.048
Use #BD431B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.