#BD41AC

Closest named color: Purpley Pink (#C83CB9). oklch(58.6% 0.198 333.7), rgb(189, 65, 172).

Aa

White text reads best on this color (4.65:1).

About this color

#BD41AC is a medium-dark, vivid purple. In OKLCH its lightness is 59%, its chroma 0.198 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.029 away. White text reads best on it, at 4.65:1.

Hue familyPurples
Lightnessmedium-dark (59%)
Chromavivid (0.198)
Temperaturein between
Nearest namePurpley Pink (#C83CB9)
Black text4.51:1
White text4.65:1

Values

HEX#BD41AC
RGBrgb(189, 65, 172)
HSLhsl(308, 49%, 50%)
OKLCHoklch(58.6% 0.198 333.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD41AC 4.65:1 AA Lc -76.9 Fine for body text
Black text on #BD41AC 4.51:1 AA Lc 32.7 Non-text elements, placeholder text
#BD41AC text on white 4.65:1 AA Lc 71.4 Content text, not long reading
#BD41AC text on black 4.51:1 AA Lc -30.3 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F9

    oklch(97.2% 0.012 334.1)

  2. Step 100

    100

    #F5E4F1

    oklch(93.6% 0.025 333.7)

  3. Step 200

    200

    #EECEE7

    oklch(88.6% 0.049 333.5)

  4. Step 300

    300

    #E5ABD9

    oklch(80.9% 0.09 333.9)

  5. Step 400

    400

    #D57CC5

    oklch(70.6% 0.143 333.9)

  6. Step 500

    500

    #C857B7

    oklch(63.2% 0.183 333.7)

  7. Step 600

    600 (this color)

    #BD41AC

    oklch(58.6% 0.198 333.7)

  8. Step 700

    700

    #99278B

    oklch(49% 0.185 333.6)

  9. Step 800

    800

    #7D2371

    oklch(42.7% 0.153 333.8)

  10. Step 900

    900

    #65235B

    oklch(37.7% 0.119 334.1)

  11. Step 950

    950

    #3B1636

    oklch(27% 0.075 332.9)

Export this scale for Tailwind in the Tailwind colors tool

#BD41AC with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#3E69AF0.211
Deuteranopia (no green cones)#687BA90.183
Tritanopia (no blue cones)#C54B710.101
Achromatopsia (no color)#7474740.200

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD41AC

    #BD41AC

    oklch(58.6% 0.198 333.7)

  • #009450

    #009450

    oklch(58.5% 0.148 153.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD41AC

    #BD41AC

    oklch(58.6% 0.198 333.7)

  • #9654DA

    #9654DA

    oklch(58.6% 0.199 303.5)

  • #D4346F

    #D4346F

    oklch(58.6% 0.199 3.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD41AC

    #BD41AC

    oklch(58.6% 0.198 333.7)

  • #6B8900

    #6B8900

    oklch(58.5% 0.145 123.6)

  • #009083

    #009083

    oklch(58.7% 0.104 183.8)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD41AC

    #BD41AC

    oklch(58.6% 0.198 333.7)

  • #947A00

    #947A00

    oklch(58.7% 0.12 93.9)

  • #008BA1

    #008BA1

    oklch(58.5% 0.103 214)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD41AC

    #BD41AC

    oklch(58.6% 0.198 333.7)

  • #B26800

    #B26800

    oklch(58.7% 0.133 63.7)

  • #009450

    #009450

    oklch(58.5% 0.148 153.7)

  • #0083CA

    #0083CA

    oklch(58.7% 0.143 243.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD41AC, closest first.

No curated palette has a color within ΔE 0.04 of #BD41AC.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD41AC in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.