#BD4181
Closest named color: Dark Pink (#CB416B). oklch(56.7% 0.171 352), rgb(189, 65, 129).
Aa
White text reads best on this color (4.95:1).
About this color
#BD4181 is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.171 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.045 away. White text reads best on it, at 4.95:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.23:1 |
| White text | 4.95:1 |
Values
| HEX | #BD4181 |
| RGB | rgb(189, 65, 129) |
| HSL | hsl(329, 49%, 50%) |
| OKLCH | oklch(56.7% 0.171 352) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4181 | 4.95:1 | AA | Lc -78.9 | Fine for body text |
| Black text on #BD4181 | 4.23:1 | AA large text | Lc 30.6 | Non-text elements, placeholder text |
| #BD4181 text on white | 4.95:1 | AA | Lc 73.4 | Content text, not long reading |
| #BD4181 text on black | 4.23:1 | AA large text | Lc -28.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F7E4EB
oklch(93.6% 0.023 353.2)
-
Step 200
200
#F1CEDC
oklch(88.5% 0.043 352)
-
Step 300
300
#E9ADC6
oklch(81% 0.077 352.2)
-
Step 400
400
#DB7FA9
oklch(70.8% 0.124 351.9)
-
Step 500
500
#CE5B93
oklch(63.1% 0.157 352.1)
-
Step 600
600 (this color)
#BD4181
oklch(56.7% 0.171 352)
-
Step 700
700
#9F2E6A
oklch(49.1% 0.159 352)
-
Step 800
800
#812856
oklch(42.7% 0.131 352.2)
-
Step 900
900
#682647
oklch(37.6% 0.102 352)
-
Step 950
950
#3D172A
oklch(26.9% 0.065 351.1)
#BD4181 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #546283 | 0.189 |
| Deuteranopia (no green cones) | #76787E | 0.170 |
| Tritanopia (no blue cones) | #CB3A5B | 0.062 |
| Achromatopsia (no color) | #707070 | 0.172 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4181
#BD4181
oklch(56.7% 0.171 352)
- #008B6F
#008B6F
oklch(56.7% 0.11 172)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4181, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.045
- Deep Rose #C74767 ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.053
- Dark Rose #B5485D ΔE 0.061
- Light Plum #9D5783 ΔE 0.068
- Light Burgundy #A8415B ΔE 0.070
- Dark Hot Pink #D90166 ΔE 0.072
- Cerise #DE0C62 ΔE 0.079
Use #BD4181 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.