#BD4177
Closest named color: Dark Pink (#CB416B). oklch(56.4% 0.167 357), rgb(189, 65, 119).
Aa
White text reads best on this color (5.01:1).
About this color
#BD4177 is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.167 and its hue 357°. Its hue sits on the warm side of the wheel. The nearest named color is Dark Pink (#CB416B), ΔE 0.034 away. White text reads best on it, at 5.01:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.167) |
| Temperature | warm |
| Nearest name | Dark Pink (#CB416B) |
| Black text | 4.18:1 |
| White text | 5.01:1 |
Values
| HEX | #BD4177 |
| RGB | rgb(189, 65, 119) |
| HSL | hsl(334, 49%, 50%) |
| OKLCH | oklch(56.4% 0.167 357) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD4177 | 5.01:1 | AA | Lc -79.2 | Fine for body text |
| Black text on #BD4177 | 4.18:1 | AA large text | Lc 30.3 | Non-text elements, placeholder text |
| #BD4177 text on white | 5.01:1 | AA | Lc 73.8 | Content text, not long reading |
| #BD4177 text on black | 4.18:1 | AA large text | Lc -27.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4EA
oklch(93.6% 0.022 356.3)
-
Step 200
200
#F1CED9
oklch(88.4% 0.042 357.1)
-
Step 300
300
#E9ADC1
oklch(80.9% 0.074 357.1)
-
Step 400
400
#DC80A2
oklch(70.8% 0.12 357)
-
Step 500
500
#CF5C8B
oklch(63.1% 0.153 356.8)
-
Step 600
600 (this color)
#BD4177
oklch(56.4% 0.167 357)
-
Step 700
700
#A02F62
oklch(49% 0.155 356.8)
-
Step 800
800
#822950
oklch(42.7% 0.128 357)
-
Step 900
900
#692742
oklch(37.8% 0.099 357.4)
-
Step 950
950
#3E1727
oklch(27% 0.064 356.6)
#BD4177 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #576079 | 0.185 |
| Deuteranopia (no green cones) | #797874 | 0.168 |
| Tritanopia (no blue cones) | #CC3657 | 0.053 |
| Achromatopsia (no color) | #6F6F6F | 0.168 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD4177
#BD4177
oklch(56.4% 0.167 357)
- #008974
#008974
oklch(56.3% 0.105 176.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD4177, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Dark Pink #CB416B ΔE 0.034
- Deep Rose #C74767 ΔE 0.038
- Dark Rose #B5485D ΔE 0.047
- Light Burgundy #A8415B ΔE 0.058
- Medium Violet Red #C71585 ΔE 0.061
- Dusty Red #B9484E ΔE 0.066
- Dark Hot Pink #D90166 ΔE 0.068
- Light Plum #9D5783 ΔE 0.068
Use #BD4177 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.