#BD406A
Closest named color: Deep Rose (#C74767). oklch(55.9% 0.163 3.4), rgb(189, 64, 106).
Aa
White text reads best on this color (5.11:1).
About this color
#BD406A is a medium-dark, vivid red. In OKLCH its lightness is 56%, its chroma 0.163 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Deep Rose (#C74767), ΔE 0.027 away. White text reads best on it, at 5.11:1.
| Hue family | Reds |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.163) |
| Temperature | warm |
| Nearest name | Deep Rose (#C74767) |
| Black text | 4.10:1 |
| White text | 5.11:1 |
Values
| HEX | #BD406A |
| RGB | rgb(189, 64, 106) |
| HSL | hsl(340, 49%, 50%) |
| OKLCH | oklch(55.9% 0.163 3.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD406A | 5.11:1 | AA | Lc -79.8 | Fine for body text |
| Black text on #BD406A | 4.10:1 | AA large text | Lc 29.7 | Dividers and decoration only |
| #BD406A text on white | 5.11:1 | AA | Lc 74.4 | Content text, not long reading |
| #BD406A text on black | 4.10:1 | AA large text | Lc -27.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F5
oklch(97.2% 0.01 2)
-
Step 100
100
#F7E4E8
oklch(93.5% 0.021 3.1)
-
Step 200
200
#F2CFD6
oklch(88.6% 0.04 4.4)
-
Step 300
300
#EAADBB
oklch(80.8% 0.073 3.7)
-
Step 400
400
#DD8099
oklch(70.7% 0.118 3.3)
-
Step 500
500
#D15D80
oklch(63.2% 0.15 3.4)
-
Step 600
600 (this color)
#BD406A
oklch(55.9% 0.163 3.4)
-
Step 700
700
#A23058
oklch(49.2% 0.152 3.3)
-
Step 800
800
#832948
oklch(42.6% 0.126 3)
-
Step 900
900
#6A273C
oklch(37.7% 0.098 3.5)
-
Step 950
950
#3E1823
oklch(27% 0.061 3.8)
#BD406A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5A5E6B | 0.182 |
| Deuteranopia (no green cones) | #7B7767 | 0.166 |
| Tritanopia (no blue cones) | #CD3051 | 0.045 |
| Achromatopsia (no color) | #6E6E6E | 0.165 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD406A
#BD406A
oklch(55.9% 0.163 3.4)
- #00877A
#00877A
oklch(56% 0.1 183.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD406A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Deep Rose #C74767 ΔE 0.027
- Dark Pink #CB416B ΔE 0.028
- Dark Rose #B5485D ΔE 0.031
- Light Burgundy #A8415B ΔE 0.046
- Dusty Red #B9484E ΔE 0.048
- Dull Red #BB3F3F ΔE 0.060
- Light Maroon #A24857 ΔE 0.061
- Lipstick #D5174E ΔE 0.062
Use #BD406A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.