#BD3D8B
Closest named color: Medium Violet Red (#C71585). oklch(56.7% 0.182 346.9), rgb(189, 61, 139).
Aa
White text reads best on this color (4.99:1).
About this color
#BD3D8B is a medium-dark, vivid red. In OKLCH its lightness is 57%, its chroma 0.182 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.043 away. White text reads best on it, at 4.99:1.
| Hue family | Reds |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.182) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.20:1 |
| White text | 4.99:1 |
Values
| HEX | #BD3D8B |
| RGB | rgb(189, 61, 139) |
| HSL | hsl(323, 51%, 49%) |
| OKLCH | oklch(56.7% 0.182 346.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD3D8B | 4.99:1 | AA | Lc -79.0 | Fine for body text |
| Black text on #BD3D8B | 4.20:1 | AA large text | Lc 30.5 | Non-text elements, placeholder text |
| #BD3D8B text on white | 4.99:1 | AA | Lc 73.6 | Content text, not long reading |
| #BD3D8B text on black | 4.20:1 | AA large text | Lc -28.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F7E4ED
oklch(93.7% 0.024 347.2)
-
Step 200
200
#F1CEDF
oklch(88.6% 0.045 347.2)
-
Step 300
300
#E9ACCB
oklch(81% 0.081 347.2)
-
Step 400
400
#DB7DB0
oklch(70.7% 0.131 347.2)
-
Step 500
500
#CE589D
oklch(63% 0.168 346.8)
-
Step 600
600 (this color)
#BD3D8B
oklch(56.7% 0.182 346.9)
-
Step 700
700
#9F2A73
oklch(49.1% 0.169 346.9)
-
Step 800
800
#81255E
oklch(42.7% 0.14 346.6)
-
Step 900
900
#68244D
oklch(37.6% 0.109 346.4)
-
Step 950
950
#3D162D
oklch(26.9% 0.069 346.3)
#BD3D8B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D618D | 0.200 |
| Deuteranopia (no green cones) | #727888 | 0.178 |
| Tritanopia (no blue cones) | #CA3A5E | 0.074 |
| Achromatopsia (no color) | #6F6F6F | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD3D8B
#BD3D8B
oklch(56.7% 0.182 346.9)
- #008C68
#008C68
oklch(56.8% 0.117 166.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3D8B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.043
- Dark Pink #CB416B ΔE 0.061
- Deep Rose #C74767 ΔE 0.069
- Purpley Pink #C83CB9 ΔE 0.073
- Light Plum #9D5783 ΔE 0.076
- Dark Hot Pink #D90166 ΔE 0.079
- Dark Rose #B5485D ΔE 0.080
- Pinky Purple #C94CBE ΔE 0.081
Use #BD3D8B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.