#BD3C9A

Closest named color: Medium Violet Red (#C71585). oklch(57.3% 0.192 340.5), rgb(189, 60, 154).

Aa

White text reads best on this color (4.91:1).

About this color

#BD3C9A is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.192 and its hue 340°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.048 away. White text reads best on it, at 4.91:1.

Hue familyPinks
Lightnessmedium-dark (57%)
Chromavivid (0.192)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text4.27:1
White text4.91:1

Values

HEX#BD3C9A
RGBrgb(189, 60, 154)
HSLhsl(316, 52%, 49%)
OKLCHoklch(57.3% 0.192 340.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3C9A 4.91:1 AA Lc -78.5 Fine for body text
Black text on #BD3C9A 4.27:1 AA large text Lc 31.1 Non-text elements, placeholder text
#BD3C9A text on white 4.91:1 AA Lc 73.0 Content text, not long reading
#BD3C9A text on black 4.27:1 AA large text Lc -28.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FBF3F8

    oklch(97.2% 0.011 339.3)

  2. Step 100

    100

    #F6E4EF

    oklch(93.6% 0.024 340.3)

  3. Step 200

    200

    #F0CDE3

    oklch(88.4% 0.049 340.1)

  4. Step 300

    300

    #E7ABD2

    oklch(80.9% 0.086 340.1)

  5. Step 400

    400

    #D97CBB

    oklch(70.7% 0.138 340.4)

  6. Step 500

    500

    #CC56AA

    oklch(63% 0.177 340.2)

  7. Step 600

    600 (this color)

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  8. Step 700

    700

    #9E277F

    oklch(49.2% 0.179 340.6)

  9. Step 800

    800

    #802367

    oklch(42.7% 0.148 340.6)

  10. Step 900

    900

    #672354

    oklch(37.7% 0.115 340.3)

  11. Step 950

    950

    #3D1631

    oklch(27.1% 0.072 341)

Export this scale for Tailwind in the Tailwind colors tool

#BD3C9A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#45639D0.209
Deuteranopia (no green cones)#6D78970.182
Tritanopia (no blue cones)#C83F660.087
Achromatopsia (no color)#7171710.194

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3C9A

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  • #008F5E

    #008F5E

    oklch(57.4% 0.129 160.4)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3C9A

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  • #9B4DCA

    #9B4DCA

    oklch(57.2% 0.193 310.5)

  • #CF335D

    #CF335D

    oklch(57.2% 0.192 10.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3C9A

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  • #578900

    #578900

    oklch(57.2% 0.155 130.6)

  • #008A85

    #008A85

    oklch(57.2% 0.099 190.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3C9A

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  • #887900

    #887900

    oklch(57.2% 0.119 100.7)

  • #0086A3

    #0086A3

    oklch(57.4% 0.105 220.2)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3C9A

    #BD3C9A

    oklch(57.3% 0.192 340.5)

  • #A56900

    #A56900

    oklch(57.2% 0.123 70.6)

  • #008F5E

    #008F5E

    oklch(57.4% 0.129 160.4)

  • #007AD4

    #007AD4

    oklch(57.2% 0.164 250.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3C9A, closest first.

No curated palette has a color within ΔE 0.04 of #BD3C9A.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3C9A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.