#BD3A90
Closest named color: Medium Violet Red (#C71585). oklch(56.6% 0.188 344.5), rgb(189, 58, 144).
Aa
White text reads best on this color (5.03:1).
About this color
#BD3A90 is a medium-dark, vivid pink. In OKLCH its lightness is 57%, its chroma 0.188 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.040 away. White text reads best on it, at 5.03:1.
| Hue family | Pinks |
| Lightness | medium-dark (57%) |
| Chroma | vivid (0.188) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.17:1 |
| White text | 5.03:1 |
Values
| HEX | #BD3A90 |
| RGB | rgb(189, 58, 144) |
| HSL | hsl(321, 53%, 48%) |
| OKLCH | oklch(56.6% 0.188 344.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD3A90 | 5.03:1 | AA | Lc -79.2 | Fine for body text |
| Black text on #BD3A90 | 4.17:1 | AA large text | Lc 30.3 | Non-text elements, placeholder text |
| #BD3A90 text on white | 5.03:1 | AA | Lc 73.8 | Content text, not long reading |
| #BD3A90 text on black | 4.17:1 | AA large text | Lc -27.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F7E4EE
oklch(93.7% 0.024 344.4)
-
Step 200
200
#F1CDE0
oklch(88.4% 0.047 345)
-
Step 300
300
#E9ABCE
oklch(80.9% 0.085 344.3)
-
Step 400
400
#DB7CB5
oklch(70.7% 0.136 344.3)
-
Step 500
500
#CE56A2
oklch(63% 0.174 344.3)
-
Step 600
600 (this color)
#BD3A90
oklch(56.6% 0.188 344.5)
-
Step 700
700
#9F2778
oklch(49% 0.175 344.2)
-
Step 800
800
#822361
oklch(42.8% 0.145 344.9)
-
Step 900
900
#692350
oklch(37.8% 0.114 344.4)
-
Step 950
950
#3E162F
oklch(27.2% 0.072 344.5)
#BD3A90 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #486192 | 0.207 |
| Deuteranopia (no green cones) | #6F778D | 0.183 |
| Tritanopia (no blue cones) | #C93960 | 0.079 |
| Achromatopsia (no color) | #6F6F6F | 0.190 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD3A90
#BD3A90
oklch(56.6% 0.188 344.5)
- #008C64
#008C64
oklch(56.7% 0.12 164.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3A90, closest first.
No curated palette has a color within ΔE 0.04 of #BD3A90.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.040
- Purpley Pink #C83CB9 ΔE 0.065
- Dark Pink #CB416B ΔE 0.071
- Pinky Purple #C94CBE ΔE 0.075
- Deep Rose #C74767 ΔE 0.079
- Light Plum #9D5783 ΔE 0.082
- Dark Hot Pink #D90166 ΔE 0.083
- Warm Purple #952E8F ΔE 0.087
Use #BD3A90 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.