#BD3938

Closest named color: Dull Red (#BB3F3F). oklch(54% 0.169 25.2), rgb(189, 57, 56).

Aa

White text reads best on this color (5.51:1).

About this color

#BD3938 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.169 and its hue 25°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.010 away. White text reads best on it, at 5.51:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.169)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.80:1
White text5.51:1

Values

HEX#BD3938
RGBrgb(189, 57, 56)
HSLhsl(0, 54%, 48%)
OKLCHoklch(54% 0.169 25.2)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3938 5.51:1 AA Lc -81.8 Fine for body text
Black text on #BD3938 3.80:1 AA large text Lc 27.6 Dividers and decoration only
#BD3938 text on white 5.51:1 AA Lc 76.4 Fine for body text
#BD3938 text on black 3.80:1 AA large text Lc -25.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F2

    oklch(97.1% 0.01 25.1)

  2. Step 100

    100

    #F8E5E2

    oklch(93.6% 0.021 28.3)

  3. Step 200

    200

    #F4CFCB

    oklch(88.5% 0.042 25.3)

  4. Step 300

    300

    #EEAEA8

    oklch(80.9% 0.076 24.9)

  5. Step 400

    400

    #E28179

    oklch(70.7% 0.121 25.6)

  6. Step 500

    500

    #D75D57

    oklch(63.1% 0.155 25.3)

  7. Step 600

    600 (this color)

    #BD3938

    oklch(54% 0.169 25.2)

  8. Step 700

    700

    #A82F2F

    oklch(49.2% 0.158 25.1)

  9. Step 800

    800

    #882928

    oklch(42.7% 0.13 25)

  10. Step 900

    900

    #6E2724

    oklch(37.8% 0.102 25.6)

  11. Step 950

    950

    #411816

    oklch(27.1% 0.064 25.1)

Export this scale for Tailwind in the Tailwind colors tool

#BD3938 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5E57370.182
Deuteranopia (no green cones)#7F73340.167
Tritanopia (no blue cones)#D00D3A0.050
Achromatopsia (no color)#6969690.170

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3938

    #BD3938

    oklch(54% 0.169 25.2)

  • #007E88

    #007E88

    oklch(54.1% 0.092 204.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3938

    #BD3938

    oklch(54% 0.169 25.2)

  • #B53873

    #B53873

    oklch(54% 0.169 355.3)

  • #A75500

    #A75500

    oklch(53.9% 0.133 55.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3938

    #BD3938

    oklch(54% 0.169 25.2)

  • #00816B

    #00816B

    oklch(53.9% 0.101 175.1)

  • #0078A7

    #0078A7

    oklch(54% 0.114 234.7)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3938

    #BD3938

    oklch(54% 0.169 25.2)

  • #008623

    #008623

    oklch(53.9% 0.169 145.1)

  • #3D66CF

    #3D66CF

    oklch(53.9% 0.169 265.1)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3938

    #BD3938

    oklch(54% 0.169 25.2)

  • #6D7600

    #6D7600

    oklch(54% 0.122 115)

  • #007E88

    #007E88

    oklch(54.1% 0.092 204.6)

  • #7854C4

    #7854C4

    oklch(54% 0.168 295)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3938, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3938 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.