#BD367D
Closest named color: Medium Violet Red (#C71585). oklch(55.5% 0.183 352.5), rgb(189, 54, 125).
Aa
White text reads best on this color (5.26:1).
About this color
#BD367D is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.183 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.040 away. White text reads best on it, at 5.26:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.183) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.98:1 |
| White text | 5.26:1 |
Values
| HEX | #BD367D |
| RGB | rgb(189, 54, 125) |
| HSL | hsl(328, 56%, 48%) |
| OKLCH | oklch(55.5% 0.183 352.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD367D | 5.26:1 | AA | Lc -80.4 | Fine for body text |
| Black text on #BD367D | 3.98:1 | AA large text | Lc 29.0 | Dividers and decoration only |
| #BD367D text on white | 5.26:1 | AA | Lc 75.1 | Fine for body text |
| #BD367D text on black | 3.98:1 | AA large text | Lc -26.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF3F6
oklch(97.2% 0.01 354.9)
-
Step 100
100
#F8E4EB
oklch(93.7% 0.024 354.3)
-
Step 200
200
#F3CDDC
oklch(88.5% 0.047 352.4)
-
Step 300
300
#EBABC6
oklch(80.9% 0.082 352.1)
-
Step 400
400
#DE7CA8
oklch(70.7% 0.131 352.6)
-
Step 500
500
#D25693
oklch(63% 0.169 352.4)
-
Step 600
600 (this color)
#BD367D
oklch(55.5% 0.183 352.5)
-
Step 700
700
#A3276A
oklch(49.1% 0.171 352.4)
-
Step 800
800
#842356
oklch(42.6% 0.14 352.5)
-
Step 900
900
#6B2347
oklch(37.7% 0.11 352.7)
-
Step 950
950
#3F162A
oklch(27.1% 0.069 352.3)
#BD367D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4D5C7F | 0.204 |
| Deuteranopia (no green cones) | #73757A | 0.183 |
| Tritanopia (no blue cones) | #CB2C55 | 0.065 |
| Achromatopsia (no color) | #6C6C6C | 0.185 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD367D
#BD367D
oklch(55.5% 0.183 352.5)
- #00876C
#00876C
oklch(55.5% 0.108 172.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD367D, closest first.
No curated palette has a color within ΔE 0.04 of #BD367D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.040
- Dark Pink #CB416B ΔE 0.051
- Deep Rose #C74767 ΔE 0.059
- Dark Hot Pink #D90166 ΔE 0.065
- Dark Rose #B5485D ΔE 0.067
- Light Burgundy #A8415B ΔE 0.070
- Cerise #DE0C62 ΔE 0.074
- Light Plum #9D5783 ΔE 0.079
Use #BD367D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.