#BD343A

Closest named color: Dull Red (#BB3F3F). oklch(53.5% 0.173 23.1), rgb(189, 52, 58).

Aa

White text reads best on this color (5.65:1).

About this color

#BD343A is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.173 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.017 away. White text reads best on it, at 5.65:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.173)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.71:1
White text5.65:1

Values

HEX#BD343A
RGBrgb(189, 52, 58)
HSLhsl(357, 57%, 47%)
OKLCHoklch(53.5% 0.173 23.1)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD343A 5.65:1 AA Lc -82.3 Fine for body text
Black text on #BD343A 3.71:1 AA large text Lc 27.0 Dividers and decoration only
#BD343A text on white 5.65:1 AA Lc 77.0 Fine for body text
#BD343A text on black 3.71:1 AA large text Lc -24.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F2

    oklch(97.1% 0.01 25.1)

  2. Step 100

    100

    #F9E4E3

    oklch(93.5% 0.023 20.9)

  3. Step 200

    200

    #F5CFCC

    oklch(88.6% 0.043 23.3)

  4. Step 300

    300

    #EFADA9

    oklch(80.8% 0.078 22.8)

  5. Step 400

    400

    #E47F7B

    oklch(70.6% 0.125 23.1)

  6. Step 500

    500

    #D95B5A

    oklch(63.1% 0.159 23.2)

  7. Step 600

    600 (this color)

    #BD343A

    oklch(53.5% 0.173 23.1)

  8. Step 700

    700

    #A92C32

    oklch(49.1% 0.161 23)

  9. Step 800

    800

    #89272A

    oklch(42.7% 0.133 23.2)

  10. Step 900

    900

    #6F2526

    oklch(37.7% 0.105 22.9)

  11. Step 950

    950

    #411717

    oklch(27% 0.066 22.5)

Export this scale for Tailwind in the Tailwind colors tool

#BD343A with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5B54390.188
Deuteranopia (no green cones)#7D72360.173
Tritanopia (no blue cones)#D000380.047
Achromatopsia (no color)#6767670.175

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD343A

    #BD343A

    oklch(53.5% 0.173 23.1)

  • #007C85

    #007C85

    oklch(53.4% 0.091 203.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD343A

    #BD343A

    oklch(53.5% 0.173 23.1)

  • #B33576

    #B33576

    oklch(53.5% 0.173 352.9)

  • #A85200

    #A85200

    oklch(53.5% 0.136 52.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD343A

    #BD343A

    oklch(53.5% 0.173 23.1)

  • #008068

    #008068

    oklch(53.5% 0.102 173.5)

  • #0077A3

    #0077A3

    oklch(53.6% 0.111 233.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD343A

    #BD343A

    oklch(53.5% 0.173 23.1)

  • #0E8514

    #0E8514

    oklch(53.6% 0.174 143)

  • #3466D0

    #3466D0

    oklch(53.6% 0.173 262.9)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD343A

    #BD343A

    oklch(53.5% 0.173 23.1)

  • #6E7400

    #6E7400

    oklch(53.6% 0.12 113.3)

  • #007C85

    #007C85

    oklch(53.4% 0.091 203.7)

  • #7452C7

    #7452C7

    oklch(53.5% 0.174 293)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD343A, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD343A in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.