#BD3424

Closest named color: Dull Red (#BB3F3F). oklch(53.2% 0.176 30.4), rgb(189, 52, 36).

Aa

White text reads best on this color (5.70:1).

About this color

#BD3424 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.176 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.027 away. White text reads best on it, at 5.70:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.176)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.68:1
White text5.70:1

Values

HEX#BD3424
RGBrgb(189, 52, 36)
HSLhsl(6, 68%, 44%)
OKLCHoklch(53.2% 0.176 30.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3424 5.70:1 AA Lc -82.6 Fine for body text
Black text on #BD3424 3.68:1 AA large text Lc 26.8 Dividers and decoration only
#BD3424 text on white 5.70:1 AA Lc 77.2 Fine for body text
#BD3424 text on black 3.68:1 AA large text Lc -24.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FDF3F1

    oklch(97.1% 0.011 31.1)

  2. Step 100

    100

    #F9E5E1

    oklch(93.7% 0.023 31.1)

  3. Step 200

    200

    #F5CFC8

    oklch(88.5% 0.044 30.2)

  4. Step 300

    300

    #F0AEA2

    oklch(81% 0.08 30.5)

  5. Step 400

    400

    #E58070

    oklch(70.7% 0.128 30.1)

  6. Step 500

    500

    #DA5C4A

    oklch(63.2% 0.162 30.4)

  7. Step 600

    600 (this color)

    #BD3424

    oklch(53.2% 0.176 30.4)

  8. Step 700

    700

    #AA2D1E

    oklch(49.1% 0.164 30.5)

  9. Step 800

    800

    #8A271B

    oklch(42.7% 0.136 30.4)

  10. Step 900

    900

    #6F261C

    oklch(37.7% 0.106 30.5)

  11. Step 950

    950

    #411711

    oklch(26.9% 0.067 30.3)

Export this scale for Tailwind in the Tailwind colors tool

#BD3424 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5D53210.187
Deuteranopia (no green cones)#7F711D0.170
Tritanopia (no blue cones)#D000320.054
Achromatopsia (no color)#6666660.178

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3424

    #BD3424

    oklch(53.2% 0.176 30.4)

  • #007A8A

    #007A8A

    oklch(53.1% 0.092 210.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3424

    #BD3424

    oklch(53.2% 0.176 30.4)

  • #B73068

    #B73068

    oklch(53.2% 0.176 0.1)

  • #9F5800

    #9F5800

    oklch(53.2% 0.124 60.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3424

    #BD3424

    oklch(53.2% 0.176 30.4)

  • #007E6F

    #007E6F

    oklch(53.2% 0.096 180.7)

  • #0074AC

    #0074AC

    oklch(53.3% 0.123 240.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3424

    #BD3424

    oklch(53.2% 0.176 30.4)

  • #00833C

    #00833C

    oklch(53.3% 0.145 150.4)

  • #485FD1

    #485FD1

    oklch(53.2% 0.177 270.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3424

    #BD3424

    oklch(53.2% 0.176 30.4)

  • #637600

    #637600

    oklch(53.1% 0.126 120.2)

  • #007A8A

    #007A8A

    oklch(53.1% 0.092 210.7)

  • #7E4CC1

    #7E4CC1

    oklch(53.2% 0.177 300.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3424, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3424 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.