#BD3344

Closest named color: Dull Red (#BB3F3F). oklch(53.6% 0.174 18.7), rgb(189, 51, 68).

Aa

White text reads best on this color (5.64:1).

About this color

#BD3344 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.174 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.023 away. White text reads best on it, at 5.64:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.174)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.72:1
White text5.64:1

Values

HEX#BD3344
RGBrgb(189, 51, 68)
HSLhsl(353, 58%, 47%)
OKLCHoklch(53.6% 0.174 18.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3344 5.64:1 AA Lc -82.3 Fine for body text
Black text on #BD3344 3.72:1 AA large text Lc 27.1 Dividers and decoration only
#BD3344 text on white 5.64:1 AA Lc 77.0 Fine for body text
#BD3344 text on black 3.72:1 AA large text Lc -24.8 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F9E4E4

    oklch(93.6% 0.023 17.6)

  3. Step 200

    200

    #F5CECE

    oklch(88.5% 0.044 18)

  4. Step 300

    300

    #EFADAD

    oklch(81% 0.078 18.9)

  5. Step 400

    400

    #E47F82

    oklch(70.8% 0.125 18.8)

  6. Step 500

    500

    #D95A63

    oklch(63.2% 0.16 18.6)

  7. Step 600

    600 (this color)

    #BD3344

    oklch(53.6% 0.174 18.7)

  8. Step 700

    700

    #A92B3B

    oklch(49.2% 0.161 18.7)

  9. Step 800

    800

    #892631

    oklch(42.7% 0.133 18.7)

  10. Step 900

    900

    #6E252B

    oklch(37.6% 0.104 18.8)

  11. Step 950

    950

    #411719

    oklch(27% 0.066 19.7)

Export this scale for Tailwind in the Tailwind colors tool

#BD3344 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5955440.191
Deuteranopia (no green cones)#7C72400.176
Tritanopia (no blue cones)#CF003A0.044
Achromatopsia (no color)#6767670.175

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3344

    #BD3344

    oklch(53.6% 0.174 18.7)

  • #007D81

    #007D81

    oklch(53.5% 0.091 198.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3344

    #BD3344

    oklch(53.6% 0.174 18.7)

  • #B1367E

    #B1367E

    oklch(53.6% 0.174 348.5)

  • #AD4D00

    #AD4D00

    oklch(53.5% 0.144 48.6)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3344

    #BD3344

    oklch(53.6% 0.174 18.7)

  • #008162

    #008162

    oklch(53.6% 0.108 168.5)

  • #00789E

    #00789E

    oklch(53.6% 0.106 229.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3344

    #BD3344

    oklch(53.6% 0.174 18.7)

  • #2F8300

    #2F8300

    oklch(53.7% 0.168 138.7)

  • #2369D0

    #2369D0

    oklch(53.7% 0.174 258.7)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3344

    #BD3344

    oklch(53.6% 0.174 18.7)

  • #747200

    #747200

    oklch(53.6% 0.116 108.5)

  • #007D81

    #007D81

    oklch(53.5% 0.091 198.7)

  • #6D55CA

    #6D55CA

    oklch(53.6% 0.174 288.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3344, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3344 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.