#BD3248

Closest named color: Dull Red (#BB3F3F). oklch(53.6% 0.175 16.7), rgb(189, 50, 72).

Aa

White text reads best on this color (5.65:1).

About this color

#BD3248 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.175 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.027 away. White text reads best on it, at 5.65:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.175)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.71:1
White text5.65:1

Values

HEX#BD3248
RGBrgb(189, 50, 72)
HSLhsl(351, 58%, 47%)
OKLCHoklch(53.6% 0.175 16.7)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3248 5.65:1 AA Lc -82.3 Fine for body text
Black text on #BD3248 3.71:1 AA large text Lc 27.0 Dividers and decoration only
#BD3248 text on white 5.65:1 AA Lc 77.0 Fine for body text
#BD3248 text on black 3.71:1 AA large text Lc -24.7 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F9E4E4

    oklch(93.6% 0.023 17.6)

  3. Step 200

    200

    #F5CECF

    oklch(88.5% 0.044 16.3)

  4. Step 300

    300

    #EFACAF

    oklch(80.8% 0.079 16)

  5. Step 400

    400

    #E47E85

    oklch(70.7% 0.126 16.4)

  6. Step 500

    500

    #D95966

    oklch(63.1% 0.161 16.9)

  7. Step 600

    600 (this color)

    #BD3248

    oklch(53.6% 0.175 16.7)

  8. Step 700

    700

    #A92A3F

    oklch(49.1% 0.162 16.6)

  9. Step 800

    800

    #892534

    oklch(42.7% 0.134 16.6)

  10. Step 900

    900

    #6E242D

    oklch(37.6% 0.105 16.6)

  11. Step 950

    950

    #41161B

    oklch(26.9% 0.067 15.7)

Export this scale for Tailwind in the Tailwind colors tool

#BD3248 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5855480.193
Deuteranopia (no green cones)#7B72440.178
Tritanopia (no blue cones)#CF003B0.043
Achromatopsia (no color)#6767670.176

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3248

    #BD3248

    oklch(53.6% 0.175 16.7)

  • #007D7F

    #007D7F

    oklch(53.5% 0.091 196.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3248

    #BD3248

    oklch(53.6% 0.175 16.7)

  • #B03681

    #B03681

    oklch(53.6% 0.175 346.8)

  • #B04B00

    #B04B00

    oklch(53.7% 0.149 46.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3248

    #BD3248

    oklch(53.6% 0.175 16.7)

  • #00815F

    #00815F

    oklch(53.5% 0.11 166.6)

  • #00799B

    #00799B

    oklch(53.7% 0.103 226.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3248

    #BD3248

    oklch(53.6% 0.175 16.7)

  • #3A8100

    #3A8100

    oklch(53.6% 0.161 136.6)

  • #166AD0

    #166AD0

    oklch(53.6% 0.175 256.8)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3248

    #BD3248

    oklch(53.6% 0.175 16.7)

  • #767100

    #767100

    oklch(53.6% 0.115 106.6)

  • #007D7F

    #007D7F

    oklch(53.5% 0.091 196.7)

  • #6A56CB

    #6A56CB

    oklch(53.5% 0.174 286.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3248, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3248 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.