#BD3243

Closest named color: Dull Red (#BB3F3F). oklch(53.5% 0.175 18.9), rgb(189, 50, 67).

Aa

White text reads best on this color (5.67:1).

About this color

#BD3243 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.175 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.023 away. White text reads best on it, at 5.67:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.175)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.70:1
White text5.67:1

Values

HEX#BD3243
RGBrgb(189, 50, 67)
HSLhsl(353, 58%, 47%)
OKLCHoklch(53.5% 0.175 18.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD3243 5.67:1 AA Lc -82.4 Fine for body text
Black text on #BD3243 3.70:1 AA large text Lc 27.0 Dividers and decoration only
#BD3243 text on white 5.67:1 AA Lc 77.1 Fine for body text
#BD3243 text on black 3.70:1 AA large text Lc -24.6 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FDF3F3

    oklch(97.2% 0.011 17.3)

  2. Step 100

    100

    #F9E4E4

    oklch(93.6% 0.023 17.6)

  3. Step 200

    200

    #F5CECE

    oklch(88.5% 0.044 18)

  4. Step 300

    300

    #EFADAD

    oklch(81% 0.078 18.9)

  5. Step 400

    400

    #E47E81

    oklch(70.6% 0.126 18.9)

  6. Step 500

    500

    #D95962

    oklch(63% 0.161 18.8)

  7. Step 600

    600 (this color)

    #BD3243

    oklch(53.5% 0.175 18.9)

  8. Step 700

    700

    #A92A3A

    oklch(49% 0.162 18.9)

  9. Step 800

    800

    #892530

    oklch(42.6% 0.134 19)

  10. Step 900

    900

    #6F252B

    oklch(37.8% 0.105 18.9)

  11. Step 950

    950

    #411719

    oklch(27% 0.066 19.7)

Export this scale for Tailwind in the Tailwind colors tool

#BD3243 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5954430.192
Deuteranopia (no green cones)#7C713F0.175
Tritanopia (no blue cones)#CF00390.043
Achromatopsia (no color)#6767670.176

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD3243

    #BD3243

    oklch(53.5% 0.175 18.9)

  • #007D81

    #007D81

    oklch(53.5% 0.091 198.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD3243

    #BD3243

    oklch(53.5% 0.175 18.9)

  • #B1357D

    #B1357D

    oklch(53.4% 0.175 348.9)

  • #AC4D00

    #AC4D00

    oklch(53.4% 0.143 48.9)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD3243

    #BD3243

    oklch(53.5% 0.175 18.9)

  • #008162

    #008162

    oklch(53.6% 0.108 168.5)

  • #00789D

    #00789D

    oklch(53.5% 0.105 228.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD3243

    #BD3243

    oklch(53.5% 0.175 18.9)

  • #2E8200

    #2E8200

    oklch(53.4% 0.168 138.8)

  • #2368D0

    #2368D0

    oklch(53.5% 0.175 259)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD3243

    #BD3243

    oklch(53.5% 0.175 18.9)

  • #737200

    #737200

    oklch(53.5% 0.116 109.2)

  • #007D81

    #007D81

    oklch(53.5% 0.091 198.7)

  • #6D54CA

    #6D54CA

    oklch(53.4% 0.175 288.8)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3243, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD3243 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.