#BD3107
Closest named color: Sinopia (#BB3E03). oklch(52.8% 0.182 34.7), rgb(189, 49, 7).
Aa
White text reads best on this color (5.82:1).
About this color
#BD3107 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.182 and its hue 35°. Its hue sits on the warm side of the wheel. The nearest named color is Sinopia (#BB3E03), ΔE 0.021 away. White text reads best on it, at 5.82:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.182) |
| Temperature | warm |
| Nearest name | Sinopia (#BB3E03) |
| Black text | 3.60:1 |
| White text | 5.82:1 |
Values
| HEX | #BD3107 |
| RGB | rgb(189, 49, 7) |
| HSL | hsl(14, 93%, 38%) |
| OKLCH | oklch(52.8% 0.182 34.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD3107 | 5.82:1 | AA | Lc -83.0 | Fine for body text |
| Black text on #BD3107 | 3.60:1 | AA large text | Lc 26.4 | Dividers and decoration only |
| #BD3107 text on white | 5.82:1 | AA | Lc 77.7 | Fine for body text |
| #BD3107 text on black | 3.60:1 | AA large text | Lc -24.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#F9E5DF
oklch(93.6% 0.023 37.4)
-
Step 200
200
#F6CFC5
oklch(88.5% 0.046 34.7)
-
Step 300
300
#F0AE9D
oklch(80.8% 0.082 35)
-
Step 400
400
#E68067
oklch(70.7% 0.132 34.8)
-
Step 500
500
#DB5B3D
oklch(63% 0.167 34.6)
-
Step 600
600 (this color)
#BD3107
oklch(52.8% 0.182 34.7)
-
Step 700
700
#AB2C06
oklch(49% 0.169 34.9)
-
Step 800
800
#8B260C
oklch(42.6% 0.14 34.6)
-
Step 900
900
#702614
oklch(37.8% 0.109 34.8)
-
Step 950
950
#42170D
oklch(27% 0.07 34.5)
#BD3107 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #5D5100 | 0.190 |
| Deuteranopia (no green cones) | #7F7000 | 0.170 |
| Tritanopia (no blue cones) | #D1002B | 0.058 |
| Achromatopsia (no color) | #656565 | 0.183 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD3107
#BD3107
oklch(52.8% 0.182 34.7)
- #00788C
#00788C
oklch(52.7% 0.093 214.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD3107, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Sinopia #BB3E03 ΔE 0.021
- Rusty Red #AF2F0D ΔE 0.030
- Firebrick #B22222 ΔE 0.040
- Dull Red #BB3F3F ΔE 0.042
- Scarlet #BE0119 ΔE 0.044
- Rufous #AE2012 ΔE 0.044
- Brick Orange #C14A09 ΔE 0.045
- Rust Red #AA2704 ΔE 0.045
Use #BD3107 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.