#BD308E
Closest named color: Medium Violet Red (#C71585). oklch(55.6% 0.199 344.7), rgb(189, 48, 142).
Aa
White text reads best on this color (5.28:1).
About this color
#BD308E is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.199 and its hue 345°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.029 away. White text reads best on it, at 5.28:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.199) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.97:1 |
| White text | 5.28:1 |
Values
| HEX | #BD308E |
| RGB | rgb(189, 48, 142) |
| HSL | hsl(320, 59%, 46%) |
| OKLCH | oklch(55.6% 0.199 344.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD308E | 5.28:1 | AA | Lc -80.4 | Fine for body text |
| Black text on #BD308E | 3.97:1 | AA large text | Lc 29.1 | Dividers and decoration only |
| #BD308E text on white | 5.28:1 | AA | Lc 75.0 | Content text, not long reading |
| #BD308E text on black | 3.97:1 | AA large text | Lc -26.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F7E3EE
oklch(93.5% 0.026 343.3)
-
Step 200
200
#F2CDE1
oklch(88.5% 0.049 344.4)
-
Step 300
300
#EBAACE
oklch(81% 0.089 344.9)
-
Step 400
400
#DE79B5
oklch(70.6% 0.144 344.8)
-
Step 500
500
#D252A3
oklch(63.1% 0.183 344.7)
-
Step 600
600 (this color)
#BD308E
oklch(55.6% 0.199 344.7)
-
Step 700
700
#A22079
oklch(49% 0.185 344.4)
-
Step 800
800
#841E62
oklch(42.7% 0.153 344.8)
-
Step 900
900
#6A2050
oklch(37.6% 0.119 344.5)
-
Step 950
950
#3F142F
oklch(27% 0.076 344.8)
#BD308E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #415D91 | 0.221 |
| Deuteranopia (no green cones) | #6C748B | 0.192 |
| Tritanopia (no blue cones) | #CA2E5B | 0.085 |
| Achromatopsia (no color) | #6C6C6C | 0.200 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD308E
#BD308E
oklch(55.6% 0.199 344.7)
- #008861
#008861
oklch(55.5% 0.117 164.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD308E, closest first.
No curated palette has a color within ΔE 0.04 of #BD308E.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.029
- Purpley Pink #C83CB9 ΔE 0.068
- Dark Pink #CB416B ΔE 0.077
- Dark Hot Pink #D90166 ΔE 0.081
- Warm Purple #952E8F ΔE 0.082
- Pinky Purple #C94CBE ΔE 0.082
- Deep Rose #C74767 ΔE 0.086
- Light Plum #9D5783 ΔE 0.091
Use #BD308E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.