#BD2E49

Closest named color: Dull Red (#BB3F3F). oklch(53.2% 0.178 15.4), rgb(189, 46, 73).

Aa

White text reads best on this color (5.75:1).

About this color

#BD2E49 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.178 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.034 away. White text reads best on it, at 5.75:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.178)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.65:1
White text5.75:1

Values

HEX#BD2E49
RGBrgb(189, 46, 73)
HSLhsl(349, 61%, 46%)
OKLCHoklch(53.2% 0.178 15.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD2E49 5.75:1 AA Lc -82.7 Fine for body text
Black text on #BD2E49 3.65:1 AA large text Lc 26.6 Dividers and decoration only
#BD2E49 text on white 5.75:1 AA Lc 77.4 Fine for body text
#BD2E49 text on black 3.65:1 AA large text Lc -24.3 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FDF3F3

    oklch(97.2% 0.011 17.3)

  2. Step 100

    100

    #F9E4E5

    oklch(93.6% 0.023 14.3)

  3. Step 200

    200

    #F5CECF

    oklch(88.5% 0.044 16.3)

  4. Step 300

    300

    #F0ACAF

    oklch(80.9% 0.08 16.1)

  5. Step 400

    400

    #E57D86

    oklch(70.7% 0.128 15.4)

  6. Step 500

    500

    #DA5768

    oklch(63.1% 0.164 15.3)

  7. Step 600

    600 (this color)

    #BD2E49

    oklch(53.2% 0.178 15.4)

  8. Step 700

    700

    #AA2740

    oklch(49.1% 0.166 15.6)

  9. Step 800

    800

    #8A2335

    oklch(42.7% 0.137 15.5)

  10. Step 900

    900

    #6F232E

    oklch(37.6% 0.107 15.4)

  11. Step 950

    950

    #41161B

    oklch(26.9% 0.067 15.7)

Export this scale for Tailwind in the Tailwind colors tool

#BD2E49 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5653490.198
Deuteranopia (no green cones)#7A71450.182
Tritanopia (no blue cones)#CF00390.041
Achromatopsia (no color)#6666660.180

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD2E49

    #BD2E49

    oklch(53.2% 0.178 15.4)

  • #007C7D

    #007C7D

    oklch(53.1% 0.091 195.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD2E49

    #BD2E49

    oklch(53.2% 0.178 15.4)

  • #AF3483

    #AF3483

    oklch(53.3% 0.178 345.4)

  • #B04800

    #B04800

    oklch(53.2% 0.151 45.4)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD2E49

    #BD2E49

    oklch(53.2% 0.178 15.4)

  • #00805D

    #00805D

    oklch(53.2% 0.111 165.8)

  • #007899

    #007899

    oklch(53.3% 0.101 225.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD2E49

    #BD2E49

    oklch(53.2% 0.178 15.4)

  • #3E7F00

    #3E7F00

    oklch(53.2% 0.157 135.5)

  • #0069D0

    #0069D0

    oklch(53.2% 0.179 255.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD2E49

    #BD2E49

    oklch(53.2% 0.178 15.4)

  • #766F00

    #766F00

    oklch(53.1% 0.113 105.3)

  • #007C7D

    #007C7D

    oklch(53.1% 0.091 195.8)

  • #6755CD

    #6755CD

    oklch(53.3% 0.178 285.5)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2E49, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD2E49 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.