#BD2D91
Closest named color: Medium Violet Red (#C71585). oklch(55.5% 0.204 343.3), rgb(189, 45, 145).
Aa
White text reads best on this color (5.31:1).
About this color
#BD2D91 is a medium-dark, vivid pink. In OKLCH its lightness is 56%, its chroma 0.204 and its hue 343°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.030 away. White text reads best on it, at 5.31:1.
| Hue family | Pinks |
| Lightness | medium-dark (56%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.94:1 |
| White text | 5.31:1 |
Values
| HEX | #BD2D91 |
| RGB | rgb(189, 45, 145) |
| HSL | hsl(318, 62%, 46%) |
| OKLCH | oklch(55.5% 0.204 343.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2D91 | 5.31:1 | AA | Lc -80.5 | Fine for body text |
| Black text on #BD2D91 | 3.94:1 | AA large text | Lc 28.9 | Dividers and decoration only |
| #BD2D91 text on white | 5.31:1 | AA | Lc 75.1 | Fine for body text |
| #BD2D91 text on black | 3.94:1 | AA large text | Lc -26.6 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3EE
oklch(93.6% 0.027 344.6)
-
Step 200
200
#F2CCE2
oklch(88.4% 0.051 342.5)
-
Step 300
300
#EBA9D0
oklch(80.9% 0.092 343.1)
-
Step 400
400
#DE78B8
oklch(70.6% 0.147 343.2)
-
Step 500
500
#D251A6
oklch(63.1% 0.187 343.4)
-
Step 600
600 (this color)
#BD2D91
oklch(55.5% 0.204 343.3)
-
Step 700
700
#A31D7C
oklch(49.1% 0.19 343.2)
-
Step 800
800
#841C65
oklch(42.7% 0.157 343)
-
Step 900
900
#6B1F52
oklch(37.7% 0.123 343.5)
-
Step 950
950
#3F1430
oklch(27.1% 0.077 343.6)
#BD2D91 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3D5C94 | 0.227 |
| Deuteranopia (no green cones) | #6A748E | 0.197 |
| Tritanopia (no blue cones) | #C92D5C | 0.088 |
| Achromatopsia (no color) | #6B6B6B | 0.206 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2D91
#BD2D91
oklch(55.5% 0.204 343.3)
- #00885F
#00885F
oklch(55.5% 0.119 163.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2D91, closest first.
No curated palette has a color within ΔE 0.04 of #BD2D91.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.030
- Purpley Pink #C83CB9 ΔE 0.065
- Pinky Purple #C94CBE ΔE 0.081
- Warm Purple #952E8F ΔE 0.081
- Dark Pink #CB416B ΔE 0.084
- Dark Hot Pink #D90166 ΔE 0.085
- Purply #983FB2 ΔE 0.090
- Deep Rose #C74767 ΔE 0.093
Use #BD2D91 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.