#BD2C72

Closest named color: Medium Violet Red (#C71585). oklch(54.2% 0.189 356.4), rgb(189, 44, 114).

Aa

White text reads best on this color (5.57:1).

About this color

#BD2C72 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.189 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.042 away. White text reads best on it, at 5.57:1.

Hue familyReds
Lightnessmedium-dark (54%)
Chromavivid (0.189)
Temperaturewarm
Nearest nameMedium Violet Red (#C71585)
Black text3.76:1
White text5.57:1

Values

HEX#BD2C72
RGBrgb(189, 44, 114)
HSLhsl(331, 62%, 46%)
OKLCHoklch(54.2% 0.189 356.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BD2C72 5.57:1 AA Lc -81.9 Fine for body text
Black text on #BD2C72 3.76:1 AA large text Lc 27.6 Dividers and decoration only
#BD2C72 text on white 5.57:1 AA Lc 76.5 Fine for body text
#BD2C72 text on black 3.76:1 AA large text Lc -25.2 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF2F5

    oklch(97% 0.011 357)

  2. Step 100

    100

    #F9E3EA

    oklch(93.6% 0.026 356.3)

  3. Step 200

    200

    #F4CDDA

    oklch(88.5% 0.047 356.1)

  4. Step 300

    300

    #EEAAC2

    oklch(80.9% 0.085 356.3)

  5. Step 400

    400

    #E27AA3

    oklch(70.7% 0.136 356.1)

  6. Step 500

    500

    #D7538C

    oklch(63.1% 0.174 356.5)

  7. Step 600

    600 (this color)

    #BD2C72

    oklch(54.2% 0.189 356.4)

  8. Step 700

    700

    #A72263

    oklch(49.1% 0.176 356.5)

  9. Step 800

    800

    #881F51

    oklch(42.8% 0.146 356.5)

  10. Step 900

    900

    #6D2143

    oklch(37.7% 0.113 356.4)

  11. Step 950

    950

    #401527

    oklch(27% 0.071 356.8)

Export this scale for Tailwind in the Tailwind colors tool

#BD2C72 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#4B57740.212
Deuteranopia (no green cones)#73726F0.190
Tritanopia (no blue cones)#CC174B0.062
Achromatopsia (no color)#6868680.191

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BD2C72

    #BD2C72

    oklch(54.2% 0.189 356.4)

  • #00826D

    #00826D

    oklch(54.2% 0.101 176.1)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BD2C72

    #BD2C72

    oklch(54.2% 0.189 356.4)

  • #A43BA8

    #A43BA8

    oklch(54.2% 0.189 326.3)

  • #C62D2D

    #C62D2D

    oklch(54.3% 0.19 26.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BD2C72

    #BD2C72

    oklch(54.2% 0.189 356.4)

  • #00872B

    #00872B

    oklch(54.3% 0.164 146.3)

  • #007E8A

    #007E8A

    oklch(54.2% 0.093 206.5)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BD2C72

    #BD2C72

    oklch(54.2% 0.189 356.4)

  • #6C7700

    #6C7700

    oklch(54.1% 0.124 116)

  • #0078AA

    #0078AA

    oklch(54.2% 0.117 236.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BD2C72

    #BD2C72

    oklch(54.2% 0.189 356.4)

  • #8C6A00

    #8C6A00

    oklch(54.3% 0.111 86.4)

  • #00826D

    #00826D

    oklch(54.2% 0.101 176.1)

  • #3C63DB

    #3C63DB

    oklch(54.1% 0.189 266.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2C72, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BD2C72 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.