#BD2B7D
Closest named color: Medium Violet Red (#C71585). oklch(54.5% 0.195 351.5), rgb(189, 43, 125).
Aa
White text reads best on this color (5.51:1).
About this color
#BD2B7D is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.195 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.029 away. White text reads best on it, at 5.51:1.
| Hue family | Reds |
| Lightness | medium-dark (55%) |
| Chroma | vivid (0.195) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.80:1 |
| White text | 5.51:1 |
Values
| HEX | #BD2B7D |
| RGB | rgb(189, 43, 125) |
| HSL | hsl(326, 63%, 45%) |
| OKLCH | oklch(54.5% 0.195 351.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2B7D | 5.51:1 | AA | Lc -81.5 | Fine for body text |
| Black text on #BD2B7D | 3.80:1 | AA large text | Lc 27.9 | Dividers and decoration only |
| #BD2B7D text on white | 5.51:1 | AA | Lc 76.2 | Fine for body text |
| #BD2B7D text on black | 3.80:1 | AA large text | Lc -25.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F8E3EC
oklch(93.5% 0.026 349.8)
-
Step 200
200
#F4CDDD
oklch(88.6% 0.048 351.5)
-
Step 300
300
#EDA9C7
oklch(80.8% 0.088 351.1)
-
Step 400
400
#E179AB
oklch(70.7% 0.141 351.1)
-
Step 500
500
#D65296
oklch(63.2% 0.179 351.5)
-
Step 600
600 (this color)
#BD2B7D
oklch(54.5% 0.195 351.5)
-
Step 700
700
#A61F6C
oklch(49.1% 0.182 351.6)
-
Step 800
800
#871E58
oklch(42.8% 0.15 351.7)
-
Step 900
900
#6D2049
oklch(37.8% 0.117 351.3)
-
Step 950
950
#40142B
oklch(27% 0.075 350.8)
#BD2B7D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #46587F | 0.219 |
| Deuteranopia (no green cones) | #70727A | 0.193 |
| Tritanopia (no blue cones) | #CB1E51 | 0.071 |
| Achromatopsia (no color) | #696969 | 0.197 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2B7D
#BD2B7D
oklch(54.5% 0.195 351.5)
- #008468
#008468
oklch(54.6% 0.107 171)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2B7D, closest first.
No curated palette has a color within ΔE 0.04 of #BD2B7D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.029
- Dark Pink #CB416B ΔE 0.063
- Dark Hot Pink #D90166 ΔE 0.064
- Deep Rose #C74767 ΔE 0.072
- Cerise #DE0C62 ΔE 0.076
- Light Burgundy #A8415B ΔE 0.077
- Dark Rose #B5485D ΔE 0.078
- Ruby #CA0147 ΔE 0.081
Use #BD2B7D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.