#BD2A73
Closest named color: Medium Violet Red (#C71585). oklch(54.1% 0.192 355.7), rgb(189, 42, 115).
Aa
White text reads best on this color (5.61:1).
About this color
#BD2A73 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.192 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.039 away. White text reads best on it, at 5.61:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.192) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.74:1 |
| White text | 5.61:1 |
Values
| HEX | #BD2A73 |
| RGB | rgb(189, 42, 115) |
| HSL | hsl(330, 64%, 45%) |
| OKLCH | oklch(54.1% 0.192 355.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2A73 | 5.61:1 | AA | Lc -82.0 | Fine for body text |
| Black text on #BD2A73 | 3.74:1 | AA large text | Lc 27.4 | Dividers and decoration only |
| #BD2A73 text on white | 5.61:1 | AA | Lc 76.7 | Fine for body text |
| #BD2A73 text on black | 3.74:1 | AA large text | Lc -25.1 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F9E3EA
oklch(93.6% 0.026 356.3)
-
Step 200
200
#F4CDDA
oklch(88.5% 0.047 356.1)
-
Step 300
300
#EEAAC3
oklch(80.9% 0.086 355.4)
-
Step 400
400
#E379A4
oklch(70.7% 0.139 355.6)
-
Step 500
500
#D7528D
oklch(63% 0.176 355.8)
-
Step 600
600 (this color)
#BD2A73
oklch(54.1% 0.192 355.7)
-
Step 700
700
#A72064
oklch(49% 0.178 355.8)
-
Step 800
800
#881E52
oklch(42.7% 0.148 355.7)
-
Step 900
900
#6D2044
oklch(37.6% 0.115 355.3)
-
Step 950
950
#401428
oklch(26.9% 0.073 354.8)
#BD2A73 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #495675 | 0.216 |
| Deuteranopia (no green cones) | #727170 | 0.191 |
| Tritanopia (no blue cones) | #CC144B | 0.064 |
| Achromatopsia (no color) | #686868 | 0.193 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2A73
#BD2A73
oklch(54.1% 0.192 355.7)
- #00826C
#00826C
oklch(54.2% 0.102 175.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2A73, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.039
- Dark Pink #CB416B ΔE 0.055
- Dark Hot Pink #D90166 ΔE 0.057
- Deep Rose #C74767 ΔE 0.063
- Ruby #CA0147 ΔE 0.067
- Light Burgundy #A8415B ΔE 0.067
- Dark Rose #B5485D ΔE 0.067
- Cerise #DE0C62 ΔE 0.069
Use #BD2A73 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.