#BD291D
Closest named color: Firebrick (#B22222). oklch(52.2% 0.186 29.5), rgb(189, 41, 29).
Aa
White text reads best on this color (6.00:1).
About this color
#BD291D is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.186 and its hue 30°. Its hue sits on the warm side of the wheel. The nearest named color is Firebrick (#B22222), ΔE 0.027 away. White text reads best on it, at 6.00:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.186) |
| Temperature | warm |
| Nearest name | Firebrick (#B22222) |
| Black text | 3.49:1 |
| White text | 6.00:1 |
Values
| HEX | #BD291D |
| RGB | rgb(189, 41, 29) |
| HSL | hsl(5, 73%, 43%) |
| OKLCH | oklch(52.2% 0.186 29.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD291D | 6.00:1 | AA | Lc -83.7 | Fine for body text |
| Black text on #BD291D | 3.49:1 | AA large text | Lc 25.7 | Dividers and decoration only |
| #BD291D text on white | 6.00:1 | AA | Lc 78.4 | Fine for body text |
| #BD291D text on black | 3.49:1 | AA large text | Lc -23.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E0
oklch(93.6% 0.026 29.4)
-
Step 200
200
#F9CEC6
oklch(88.6% 0.05 30.4)
-
Step 300
300
#F5AB9F
oklch(80.9% 0.09 29.4)
-
Step 400
400
#ED7A6A
oklch(70.7% 0.145 29.4)
-
Step 500
500
#E35141
oklch(63% 0.184 29.4)
-
Step 600
600
#CE2C1F
oklch(55.5% 0.199 29.6)
-
Step 700
700 (this color)
#BD291D
oklch(52.2% 0.186 29.5)
-
Step 800
800
#911B12
oklch(42.7% 0.155 29.5)
-
Step 900
900
#741F17
oklch(37.6% 0.12 29.3)
-
Step 950
950
#44140E
oklch(26.9% 0.076 29.9)
#BD291D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #584E19 | 0.200 |
| Deuteranopia (no green cones) | #7C6F14 | 0.182 |
| Tritanopia (no blue cones) | #D10028 | 0.045 |
| Achromatopsia (no color) | #636363 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD291D
#BD291D
oklch(52.2% 0.186 29.5)
- #007786
#007786
oklch(52.2% 0.09 210)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD291D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Firebrick #B22222 ΔE 0.027
- Scarlet #BE0119 ΔE 0.028
- Rusty Red #AF2F0D ΔE 0.031
- Rufous #AE2012 ΔE 0.036
- Sinopia #BB3E03 ΔE 0.037
- Lipstick Red #C0022F ΔE 0.037
- Dull Red #BB3F3F ΔE 0.038
- Rust Red #AA2704 ΔE 0.043
Use #BD291D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.