#BD2830
Closest named color: Lipstick Red (#C0022F). oklch(52.3% 0.184 24), rgb(189, 40, 48).
Aa
White text reads best on this color (5.98:1).
About this color
#BD2830 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.184 and its hue 24°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.026 away. White text reads best on it, at 5.98:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.184) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.50:1 |
| White text | 5.98:1 |
Values
| HEX | #BD2830 |
| RGB | rgb(189, 40, 48) |
| HSL | hsl(357, 65%, 45%) |
| OKLCH | oklch(52.3% 0.184 24) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2830 | 5.98:1 | AA | Lc -83.6 | Fine for body text |
| Black text on #BD2830 | 3.50:1 | AA large text | Lc 25.7 | Dividers and decoration only |
| #BD2830 text on white | 5.98:1 | AA | Lc 78.3 | Fine for body text |
| #BD2830 text on black | 3.50:1 | AA large text | Lc -23.4 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FDF3F1
oklch(97.1% 0.011 31.1)
-
Step 100
100
#FBE4E1
oklch(93.7% 0.026 26.5)
-
Step 200
200
#F9CDC9
oklch(88.5% 0.05 24.2)
-
Step 300
300
#F5AAA5
oklch(80.9% 0.089 23.5)
-
Step 400
400
#EC7974
oklch(70.6% 0.143 23.9)
-
Step 500
500
#E35050
oklch(63.2% 0.183 24)
-
Step 600
600
#CE2A34
oklch(55.6% 0.199 23.9)
-
Step 700
700 (this color)
#BD2830
oklch(52.3% 0.184 24)
-
Step 800
800
#901A21
oklch(42.6% 0.153 24.1)
-
Step 900
900
#741F20
oklch(37.8% 0.119 24.3)
-
Step 950
950
#441413
oklch(27% 0.075 24.6)
#BD2830 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #564F2F | 0.202 |
| Deuteranopia (no green cones) | #7B6F2A | 0.184 |
| Tritanopia (no blue cones) | #D0002D | 0.039 |
| Achromatopsia (no color) | #636363 | 0.186 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2830
#BD2830
oklch(52.3% 0.184 24)
- #007881
#007881
oklch(52.2% 0.089 204)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2830, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.026
- Scarlet #BE0119 ΔE 0.028
- Firebrick #B22222 ΔE 0.028
- Dull Red #BB3F3F ΔE 0.032
- Rose Red #BE013C ΔE 0.036
- Cherry #CF0234 ΔE 0.039
- Rusty Red #AF2F0D ΔE 0.042
- Rufous #AE2012 ΔE 0.042
Use #BD2830 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.