#BD253A
Closest named color: Lipstick Red (#C0022F). oklch(52.2% 0.186 19.9), rgb(189, 37, 58).
Aa
White text reads best on this color (6.01:1).
About this color
#BD253A is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.186 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.022 away. White text reads best on it, at 6.01:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.186) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.48:1 |
| White text | 6.01:1 |
Values
| HEX | #BD253A |
| RGB | rgb(189, 37, 58) |
| HSL | hsl(352, 67%, 44%) |
| OKLCH | oklch(52.2% 0.186 19.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD253A | 6.01:1 | AA | Lc -83.7 | Fine for body text |
| Black text on #BD253A | 3.48:1 | AA large text | Lc 25.6 | Dividers and decoration only |
| #BD253A text on white | 6.01:1 | AA | Lc 78.5 | Fine for body text |
| #BD253A text on black | 3.48:1 | AA large text | Lc -23.3 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FBE3E3
oklch(93.5% 0.026 17.6)
-
Step 200
200
#F9CDCC
oklch(88.6% 0.05 19.7)
-
Step 300
300
#F5A9A9
oklch(80.8% 0.09 19.2)
-
Step 400
400
#ED787B
oklch(70.8% 0.144 19.8)
-
Step 500
500
#E34E59
oklch(63.1% 0.184 20)
-
Step 600
600
#CE273F
oklch(55.5% 0.2 19.9)
-
Step 700
700 (this color)
#BD253A
oklch(52.2% 0.186 19.9)
-
Step 800
800
#901829
oklch(42.6% 0.153 20.1)
-
Step 900
900
#741D26
oklch(37.7% 0.12 19.6)
-
Step 950
950
#441316
oklch(26.9% 0.075 20.3)
#BD253A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #544E3A | 0.205 |
| Deuteranopia (no green cones) | #7A6E35 | 0.186 |
| Tritanopia (no blue cones) | #D0002F | 0.038 |
| Achromatopsia (no color) | #636363 | 0.187 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD253A
#BD253A
oklch(52.2% 0.186 19.9)
- #00797E
#00797E
oklch(52.4% 0.089 199.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD253A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.022
- Rose Red #BE013C ΔE 0.026
- Scarlet #BE0119 ΔE 0.033
- Firebrick #B22222 ΔE 0.034
- Cherry #CF0234 ΔE 0.036
- Dull Red #BB3F3F ΔE 0.036
- Ruby #CA0147 ΔE 0.037
- Rouge #AB1239 ΔE 0.047
Use #BD253A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.