#BD2030
Closest named color: Lipstick Red (#C0022F). oklch(51.8% 0.19 22.7), rgb(189, 32, 48).
Aa
White text reads best on this color (6.15:1).
About this color
#BD2030 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.190 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.018 away. White text reads best on it, at 6.15:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.190) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.41:1 |
| White text | 6.15:1 |
Values
| HEX | #BD2030 |
| RGB | rgb(189, 32, 48) |
| HSL | hsl(354, 71%, 43%) |
| OKLCH | oklch(51.8% 0.19 22.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD2030 | 6.15:1 | AA | Lc -84.2 | Fine for body text |
| Black text on #BD2030 | 3.41:1 | AA large text | Lc 25.1 | Dividers and decoration only |
| #BD2030 text on white | 6.15:1 | AA | Lc 78.9 | Fine for body text |
| #BD2030 text on black | 3.41:1 | AA large text | Lc -22.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FBE3E2
oklch(93.5% 0.026 20.5)
-
Step 200
200
#F9CDCA
oklch(88.5% 0.05 22.7)
-
Step 300
300
#F7A9A5
oklch(80.9% 0.093 22.6)
-
Step 400
400
#EE7775
oklch(70.6% 0.147 22.5)
-
Step 500
500
#E54D51
oklch(63.2% 0.188 22.9)
-
Step 600
600
#D02436
oklch(55.6% 0.204 22.6)
-
Step 700
700 (this color)
#BD2030
oklch(51.8% 0.19 22.7)
-
Step 800
800
#921623
oklch(42.8% 0.157 22.6)
-
Step 900
900
#751C21
oklch(37.6% 0.123 22.5)
-
Step 950
950
#451314
oklch(27% 0.077 22.7)
#BD2030 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #534C2F | 0.209 |
| Deuteranopia (no green cones) | #796D2A | 0.190 |
| Tritanopia (no blue cones) | #D00028 | 0.037 |
| Achromatopsia (no color) | #616161 | 0.192 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD2030
#BD2030
oklch(51.8% 0.19 22.7)
- #00777E
#00777E
oklch(51.8% 0.088 202)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD2030, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.018
- Scarlet #BE0119 ΔE 0.023
- Firebrick #B22222 ΔE 0.027
- Rose Red #BE013C ΔE 0.028
- Cherry #CF0234 ΔE 0.036
- Dull Red #BB3F3F ΔE 0.040
- Rufous #AE2012 ΔE 0.041
- Ruby #CA0147 ΔE 0.043
Use #BD2030 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.