#BD1F7D
Closest named color: Medium Violet Red (#C71585). oklch(53.8% 0.205 350.6), rgb(189, 31, 125).
Aa
White text reads best on this color (5.74:1).
About this color
#BD1F7D is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.205 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.023 away. White text reads best on it, at 5.74:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.65:1 |
| White text | 5.74:1 |
Values
| HEX | #BD1F7D |
| RGB | rgb(189, 31, 125) |
| HSL | hsl(324, 72%, 43%) |
| OKLCH | oklch(53.8% 0.205 350.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD1F7D | 5.74:1 | AA | Lc -82.4 | Fine for body text |
| Black text on #BD1F7D | 3.65:1 | AA large text | Lc 27.0 | Dividers and decoration only |
| #BD1F7D text on white | 5.74:1 | AA | Lc 77.1 | Fine for body text |
| #BD1F7D text on black | 3.65:1 | AA large text | Lc -24.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F5CCDD
oklch(88.5% 0.051 351.3)
-
Step 300
300
#EFA8C8
oklch(80.8% 0.092 350.7)
-
Step 400
400
#E477AC
oklch(70.8% 0.147 351)
-
Step 500
500
#D84D98
oklch(63% 0.189 350.5)
-
Step 600
600 (this color)
#BD1F7D
oklch(53.8% 0.205 350.6)
-
Step 700
700
#A8176E
oklch(49% 0.19 350.7)
-
Step 800
800
#89185A
oklch(42.7% 0.159 350.7)
-
Step 900
900
#6E1D4A
oklch(37.7% 0.123 350.5)
-
Step 950
950
#41132B
oklch(27% 0.077 351.2)
#BD1F7D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3F547F | 0.233 |
| Deuteranopia (no green cones) | #6D707A | 0.203 |
| Tritanopia (no blue cones) | #CC0A4D | 0.078 |
| Achromatopsia (no color) | #666666 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD1F7D
#BD1F7D
oklch(53.8% 0.205 350.6)
- #008165
#008165
oklch(53.7% 0.106 170.6)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD1F7D, closest first.
No curated palette has a color within ΔE 0.04 of #BD1F7D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.023
- Dark Hot Pink #D90166 ΔE 0.066
- Dark Pink #CB416B ΔE 0.074
- Red Violet #9E0168 ΔE 0.077
- Violet Red #A50055 ΔE 0.079
- Cerise #DE0C62 ΔE 0.079
- Deep Magenta #A0025C ΔE 0.080
- Raspberry #B00149 ΔE 0.082
Use #BD1F7D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.