#BD1D84
Closest named color: Medium Violet Red (#C71585). oklch(53.9% 0.21 347.7), rgb(189, 29, 132).
Aa
White text reads best on this color (5.71:1).
About this color
#BD1D84 is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.210 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.019 away. White text reads best on it, at 5.71:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.210) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.67:1 |
| White text | 5.71:1 |
Values
| HEX | #BD1D84 |
| RGB | rgb(189, 29, 132) |
| HSL | hsl(321, 73%, 43%) |
| OKLCH | oklch(53.9% 0.21 347.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD1D84 | 5.71:1 | AA | Lc -82.2 | Fine for body text |
| Black text on #BD1D84 | 3.67:1 | AA large text | Lc 27.2 | Dividers and decoration only |
| #BD1D84 text on white | 5.71:1 | AA | Lc 76.9 | Fine for body text |
| #BD1D84 text on black | 3.67:1 | AA large text | Lc -24.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F9E3ED
oklch(93.6% 0.027 348.3)
-
Step 200
200
#F5CCDF
oklch(88.6% 0.052 348.6)
-
Step 300
300
#EFA8CC
oklch(81% 0.095 347.6)
-
Step 400
400
#E376B2
oklch(70.7% 0.151 347.5)
-
Step 500
500
#D84C9E
oklch(63.1% 0.193 347.9)
-
Step 600
600 (this color)
#BD1D84
oklch(53.9% 0.21 347.7)
-
Step 700
700
#A81374
oklch(49.1% 0.196 347.9)
-
Step 800
800
#88165F
oklch(42.6% 0.162 347.4)
-
Step 900
900
#6E1C4D
oklch(37.7% 0.126 348.1)
-
Step 950
950
#41122D
oklch(27% 0.08 348.3)
#BD1D84 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B5586 | 0.238 |
| Deuteranopia (no green cones) | #6A7081 | 0.206 |
| Tritanopia (no blue cones) | #CB1150 | 0.085 |
| Achromatopsia (no color) | #666666 | 0.212 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD1D84
#BD1D84
oklch(53.9% 0.21 347.7)
- #008262
#008262
oklch(53.9% 0.109 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD1D84, closest first.
No curated palette has a color within ΔE 0.04 of #BD1D84.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.019
- Dark Hot Pink #D90166 ΔE 0.074
- Red Violet #9E0168 ΔE 0.080
- Warm Purple #952E8F ΔE 0.082
- Dark Pink #CB416B ΔE 0.082
- Deep Magenta #A0025C ΔE 0.086
- Purpley Pink #C83CB9 ΔE 0.087
- Violet Red #A50055 ΔE 0.087
Use #BD1D84 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.