#BD1A7F
Closest named color: Medium Violet Red (#C71585). oklch(53.6% 0.21 349.6), rgb(189, 26, 127).
Aa
White text reads best on this color (5.80:1).
About this color
#BD1A7F is a medium-dark, vivid red. In OKLCH its lightness is 54%, its chroma 0.210 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.021 away. White text reads best on it, at 5.80:1.
| Hue family | Reds |
| Lightness | medium-dark (54%) |
| Chroma | vivid (0.210) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.61:1 |
| White text | 5.80:1 |
Values
| HEX | #BD1A7F |
| RGB | rgb(189, 26, 127) |
| HSL | hsl(323, 76%, 42%) |
| OKLCH | oklch(53.6% 0.21 349.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD1A7F | 5.80:1 | AA | Lc -82.5 | Fine for body text |
| Black text on #BD1A7F | 3.61:1 | AA large text | Lc 26.8 | Dividers and decoration only |
| #BD1A7F text on white | 5.80:1 | AA | Lc 77.2 | Fine for body text |
| #BD1A7F text on black | 3.61:1 | AA large text | Lc -24.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#F9E3EC
oklch(93.6% 0.027 350.9)
-
Step 200
200
#F5CCDE
oklch(88.5% 0.052 350)
-
Step 300
300
#F0A8CA
oklch(81% 0.095 349.5)
-
Step 400
400
#E476AE
oklch(70.7% 0.15 349.8)
-
Step 500
500
#D94B9A
oklch(63% 0.193 349.7)
-
Step 600
600 (this color)
#BD1A7F
oklch(53.6% 0.21 349.6)
-
Step 700
700
#A91271
oklch(49.1% 0.196 349.5)
-
Step 800
800
#89165C
oklch(42.7% 0.161 349.4)
-
Step 900
900
#6F1C4B
oklch(37.8% 0.126 350)
-
Step 950
950
#41122C
oklch(27% 0.08 349.5)
#BD1A7F with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3C5381 | 0.238 |
| Deuteranopia (no green cones) | #6B6F7C | 0.206 |
| Tritanopia (no blue cones) | #CB034D | 0.081 |
| Achromatopsia (no color) | #656565 | 0.212 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD1A7F
#BD1A7F
oklch(53.6% 0.21 349.6)
- #008163
#008163
oklch(53.6% 0.107 169.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD1A7F, closest first.
No curated palette has a color within ΔE 0.04 of #BD1A7F.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.021
- Dark Hot Pink #D90166 ΔE 0.069
- Red Violet #9E0168 ΔE 0.076
- Dark Pink #CB416B ΔE 0.080
- Violet Red #A50055 ΔE 0.081
- Deep Magenta #A0025C ΔE 0.081
- Cerise #DE0C62 ΔE 0.083
- Warm Purple #952E8F ΔE 0.084
Use #BD1A7F in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.