#BD176D
Closest named color: Medium Violet Red (#C71585). oklch(52.7% 0.204 356.8), rgb(189, 23, 109).
Aa
White text reads best on this color (5.98:1).
About this color
#BD176D is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.204 and its hue 357°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.041 away. White text reads best on it, at 5.98:1.
| Hue family | Reds |
| Lightness | medium-dark (53%) |
| Chroma | vivid (0.204) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 3.50:1 |
| White text | 5.98:1 |
Values
| HEX | #BD176D |
| RGB | rgb(189, 23, 109) |
| HSL | hsl(329, 78%, 42%) |
| OKLCH | oklch(52.7% 0.204 356.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD176D | 5.98:1 | AA | Lc -83.3 | Fine for body text |
| Black text on #BD176D | 3.50:1 | AA large text | Lc 26.0 | Dividers and decoration only |
| #BD176D text on white | 5.98:1 | AA | Lc 78.0 | Fine for body text |
| #BD176D text on black | 3.50:1 | AA large text | Lc -23.7 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3EA
oklch(93.6% 0.027 357.2)
-
Step 200
200
#F6CCDA
oklch(88.5% 0.051 356.2)
-
Step 300
300
#F1A8C1
oklch(80.8% 0.091 357.1)
-
Step 400
400
#E776A2
oklch(70.7% 0.147 356.9)
-
Step 500
500
#DC4C8B
oklch(63.1% 0.188 356.9)
-
Step 600
600 (this color)
#BD176D
oklch(52.7% 0.204 356.8)
-
Step 700
700
#AC1462
oklch(49.2% 0.19 357.2)
-
Step 800
800
#8B1750
oklch(42.6% 0.156 357)
-
Step 900
900
#701C43
oklch(37.7% 0.123 356.4)
-
Step 950
950
#421227
oklch(26.9% 0.078 356.6)
#BD176D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #42506F | 0.233 |
| Deuteranopia (no green cones) | #6F6E69 | 0.206 |
| Tritanopia (no blue cones) | #CD0042 | 0.070 |
| Achromatopsia (no color) | #636363 | 0.206 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD176D
#BD176D
oklch(52.7% 0.204 356.8)
- #007D6A
#007D6A
oklch(52.7% 0.098 177.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD176D, closest first.
No curated palette has a color within ΔE 0.04 of #BD176D.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.041
- Dark Hot Pink #D90166 ΔE 0.057
- Raspberry #B00149 ΔE 0.059
- Ruby #CA0147 ΔE 0.062
- Violet Red #A50055 ΔE 0.063
- Deep Magenta #A0025C ΔE 0.069
- Dark Pink #CB416B ΔE 0.069
- Rose Red #BE013C ΔE 0.070
Use #BD176D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.