#BD102B
Closest named color: Lipstick Red (#C0022F). oklch(50.9% 0.198 22.4), rgb(189, 16, 43).
Aa
White text reads best on this color (6.41:1).
About this color
#BD102B is a medium-dark, vivid red. In OKLCH its lightness is 51%, its chroma 0.198 and its hue 22°. Its hue sits on the warm side of the wheel. The nearest named color is Lipstick Red (#C0022F), ΔE 0.009 away. White text reads best on it, at 6.41:1.
| Hue family | Reds |
| Lightness | medium-dark (51%) |
| Chroma | vivid (0.198) |
| Temperature | warm |
| Nearest name | Lipstick Red (#C0022F) |
| Black text | 3.27:1 |
| White text | 6.41:1 |
Values
| HEX | #BD102B |
| RGB | rgb(189, 16, 43) |
| HSL | hsl(351, 84%, 40%) |
| OKLCH | oklch(50.9% 0.198 22.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD102B | 6.41:1 | AA | Lc -84.9 | Fine for body text |
| Black text on #BD102B | 3.27:1 | AA large text | Lc 24.4 | Dividers and decoration only |
| #BD102B text on white | 6.41:1 | AA | Lc 79.7 | Fine for body text |
| #BD102B text on black | 3.27:1 | AA large text | Lc -22.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F1
oklch(97% 0.013 23.2)
-
Step 100
100
#FCE3E1
oklch(93.6% 0.028 23.2)
-
Step 200
200
#FBCCC9
oklch(88.5% 0.054 22.5)
-
Step 300
300
#F9A8A4
oklch(80.9% 0.096 22.5)
-
Step 400
400
#F17574
oklch(70.7% 0.153 22.2)
-
Step 500
500
#E8484F
oklch(63.1% 0.196 22.5)
-
Step 600
600
#D31933
oklch(55.5% 0.213 22.4)
-
Step 700
700 (this color)
#BD102B
oklch(50.9% 0.198 22.4)
-
Step 800
800
#940D21
oklch(42.6% 0.164 22.2)
-
Step 900
900
#771920
oklch(37.7% 0.128 22.2)
-
Step 950
950
#461113
oklch(26.9% 0.081 22.4)
#BD102B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F482A | 0.220 |
| Deuteranopia (no green cones) | #776B24 | 0.200 |
| Tritanopia (no blue cones) | #D1001E | 0.041 |
| Achromatopsia (no color) | #5F5F5F | 0.200 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD102B
#BD102B
oklch(50.9% 0.198 22.4)
- #00747B
#00747B
oklch(50.9% 0.087 202.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD102B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Lipstick Red #C0022F ΔE 0.009
- Scarlet #BE0119 ΔE 0.015
- Rose Red #BE013C ΔE 0.023
- Firebrick #B22222 ΔE 0.027
- Cherry #CF0234 ΔE 0.038
- Rufous #AE2012 ΔE 0.039
- Rouge #AB1239 ΔE 0.042
- Ruby #CA0147 ΔE 0.043
Use #BD102B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.