#BD0E64
Closest named color: Raspberry (#B00149). oklch(52.1% 0.205 0.2), rgb(189, 14, 100).
Aa
White text reads best on this color (6.15:1).
About this color
#BD0E64 is a medium-dark, vivid red. In OKLCH its lightness is 52%, its chroma 0.205 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Raspberry (#B00149), ΔE 0.047 away. White text reads best on it, at 6.15:1.
| Hue family | Reds |
| Lightness | medium-dark (52%) |
| Chroma | vivid (0.205) |
| Temperature | warm |
| Nearest name | Raspberry (#B00149) |
| Black text | 3.41:1 |
| White text | 6.15:1 |
Values
| HEX | #BD0E64 |
| RGB | rgb(189, 14, 100) |
| HSL | hsl(331, 86%, 40%) |
| OKLCH | oklch(52.1% 0.205 0.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD0E64 | 6.15:1 | AA | Lc -83.8 | Fine for body text |
| Black text on #BD0E64 | 3.41:1 | AA large text | Lc 25.5 | Dividers and decoration only |
| #BD0E64 text on white | 6.15:1 | AA | Lc 78.6 | Fine for body text |
| #BD0E64 text on black | 3.41:1 | AA large text | Lc -23.2 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE2E9
oklch(93.5% 0.029 358.8)
-
Step 200
200
#F9CBD7
oklch(88.5% 0.054 0.8)
-
Step 300
300
#F6A6BE
oklch(80.9% 0.099 0)
-
Step 400
400
#ED719C
oklch(70.6% 0.159 0.1)
-
Step 500
500
#E44384
oklch(63.2% 0.203 0.3)
-
Step 600
600
#CF0D6E
oklch(55.7% 0.221 0.1)
-
Step 700
700 (this color)
#BD0E64
oklch(52.1% 0.205 0.2)
-
Step 800
800
#91054B
oklch(42.7% 0.17 0.1)
-
Step 900
900
#74153E
oklch(37.6% 0.132 0.2)
-
Step 950
950
#450F25
oklch(27% 0.085 359.7)
#BD0E64 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #434D66 | 0.234 |
| Deuteranopia (no green cones) | #706D60 | 0.209 |
| Tritanopia (no blue cones) | #CE003B | 0.069 |
| Achromatopsia (no color) | #616161 | 0.207 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD0E64
#BD0E64
oklch(52.1% 0.205 0.2)
- #007B6B
#007B6B
oklch(52.2% 0.095 179.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD0E64, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Raspberry #B00149 ΔE 0.047
- Ruby #CA0147 ΔE 0.051
- Medium Violet Red #C71585 ΔE 0.053
- Violet Red #A50055 ΔE 0.056
- Dark Hot Pink #D90166 ΔE 0.057
- Rose Red #BE013C ΔE 0.057
- Deep Magenta #A0025C ΔE 0.064
- Lipstick #D5174E ΔE 0.065
Use #BD0E64 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.