#BD070C
Closest named color: Scarlet (#BE0119). oklch(50.4% 0.203 28.4), rgb(189, 7, 12).
Aa
White text reads best on this color (6.56:1).
About this color
#BD070C is a medium-dark, vivid red. In OKLCH its lightness is 50%, its chroma 0.203 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Scarlet (#BE0119), ΔE 0.009 away. White text reads best on it, at 6.56:1.
| Hue family | Reds |
| Lightness | medium-dark (50%) |
| Chroma | vivid (0.203) |
| Temperature | warm |
| Nearest name | Scarlet (#BE0119) |
| Black text | 3.19:1 |
| White text | 6.56:1 |
Values
| HEX | #BD070C |
| RGB | rgb(189, 7, 12) |
| HSL | hsl(358, 93%, 38%) |
| OKLCH | oklch(50.4% 0.203 28.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BD070C | 6.56:1 | AA | Lc -85.2 | Fine for body text |
| Black text on #BD070C | 3.19:1 | AA large text | Lc 24.1 | Dividers and decoration only |
| #BD070C text on white | 6.56:1 | AA | Lc 80.0 | Fine for body text |
| #BD070C text on black | 3.19:1 | AA large text | Lc -21.9 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 700.
-
Step 50
50
#FEF2F0
oklch(97% 0.013 28.9)
-
Step 100
100
#FDE3DF
oklch(93.6% 0.029 28.1)
-
Step 200
200
#FBCCC5
oklch(88.4% 0.054 28.1)
-
Step 300
300
#FAA89D
oklch(80.9% 0.099 27.8)
-
Step 400
400
#F37567
oklch(70.7% 0.158 28.2)
-
Step 500
500
#EA483C
oklch(63.1% 0.201 28.4)
-
Step 600
600
#D61616
oklch(55.7% 0.219 28.3)
-
Step 700
700 (this color)
#BD070C
oklch(50.4% 0.203 28.4)
-
Step 800
800
#960B0B
oklch(42.7% 0.169 28.4)
-
Step 900
900
#781813
oklch(37.6% 0.131 28.3)
-
Step 950
950
#47110D
oklch(27% 0.083 28.2)
#BD070C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F4506 | 0.224 |
| Deuteranopia (no green cones) | #786A00 | 0.199 |
| Tritanopia (no blue cones) | #D10010 | 0.041 |
| Achromatopsia (no color) | #5D5D5D | 0.205 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BD070C
#BD070C
oklch(50.4% 0.203 28.4)
- #00727E
#00727E
oklch(50.5% 0.087 207.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BD070C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Scarlet #BE0119 ΔE 0.009
- Firebrick #B22222 ΔE 0.025
- Lipstick Red #C0022F ΔE 0.029
- Rufous #AE2012 ΔE 0.030
- Rusty Red #AF2F0D ΔE 0.039
- Rust Red #AA2704 ΔE 0.041
- Rose Red #BE013C ΔE 0.044
- Cherry #CF0234 ΔE 0.049
Use #BD070C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.