#BC404B

Closest named color: Dusty Red (#B9484E). oklch(54.9% 0.159 19), rgb(188, 64, 75).

Aa

White text reads best on this color (5.28:1).

About this color

#BC404B is a medium-dark, vivid red. In OKLCH its lightness is 55%, its chroma 0.159 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Dusty Red (#B9484E), ΔE 0.014 away. White text reads best on it, at 5.28:1.

Hue familyReds
Lightnessmedium-dark (55%)
Chromavivid (0.159)
Temperaturewarm
Nearest nameDusty Red (#B9484E)
Black text3.97:1
White text5.28:1

Values

HEX#BC404B
RGBrgb(188, 64, 75)
HSLhsl(355, 49%, 49%)
OKLCHoklch(54.9% 0.159 19)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BC404B 5.28:1 AA Lc -80.7 Fine for body text
Black text on #BC404B 3.97:1 AA large text Lc 28.7 Dividers and decoration only
#BC404B text on white 5.28:1 AA Lc 75.3 Fine for body text
#BC404B text on black 3.97:1 AA large text Lc -26.4 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F3

    oklch(97.1% 0.01 17.3)

  2. Step 100

    100

    #F8E5E4

    oklch(93.7% 0.021 21.2)

  3. Step 200

    200

    #F3CFCF

    oklch(88.5% 0.041 17.9)

  4. Step 300

    300

    #EBAFAE

    oklch(80.9% 0.071 19.8)

  5. Step 400

    400

    #DF8284

    oklch(70.7% 0.115 19)

  6. Step 500

    500

    #D35F66

    oklch(63.1% 0.147 18.6)

  7. Step 600

    600 (this color)

    #BC404B

    oklch(54.9% 0.159 19)

  8. Step 700

    700

    #A4333E

    oklch(49.2% 0.148 19)

  9. Step 800

    800

    #852B33

    oklch(42.6% 0.123 19)

  10. Step 900

    900

    #6B282D

    oklch(37.6% 0.096 18.5)

  11. Step 950

    950

    #3F191A

    oklch(27.1% 0.06 20.3)

Export this scale for Tailwind in the Tailwind colors tool

#BC404B with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#605B4B0.173
Deuteranopia (no green cones)#7F75480.159
Tritanopia (no blue cones)#CE25450.043
Achromatopsia (no color)#6C6C6C0.160

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BC404B

    #BC404B

    oklch(54.9% 0.159 19)

  • #008186

    #008186

    oklch(54.8% 0.093 199.6)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BC404B

    #BC404B

    oklch(54.9% 0.159 19)

  • #B14280

    #B14280

    oklch(55% 0.159 349)

  • #B35100

    #B35100

    oklch(55% 0.147 49.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BC404B

    #BC404B

    oklch(54.9% 0.159 19)

  • #008566

    #008566

    oklch(54.8% 0.11 169.1)

  • #007CA3

    #007CA3

    oklch(54.8% 0.108 229)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BC404B

    #BC404B

    oklch(54.9% 0.159 19)

  • #37861A

    #37861A

    oklch(55% 0.159 139.1)

  • #316ECC

    #316ECC

    oklch(54.9% 0.159 259)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BC404B

    #BC404B

    oklch(54.9% 0.159 19)

  • #777600

    #777600

    oklch(54.9% 0.119 109.2)

  • #008186

    #008186

    oklch(54.8% 0.093 199.6)

  • #715CC7

    #715CC7

    oklch(54.9% 0.16 289.1)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BC404B, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BC404B in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.