#BC3439

Closest named color: Dull Red (#BB3F3F). oklch(53.3% 0.172 23.4), rgb(188, 52, 57).

Aa

White text reads best on this color (5.69:1).

About this color

#BC3439 is a medium-dark, vivid red. In OKLCH its lightness is 53%, its chroma 0.172 and its hue 23°. Its hue sits on the warm side of the wheel. The nearest named color is Dull Red (#BB3F3F), ΔE 0.017 away. White text reads best on it, at 5.69:1.

Hue familyReds
Lightnessmedium-dark (53%)
Chromavivid (0.172)
Temperaturewarm
Nearest nameDull Red (#BB3F3F)
Black text3.68:1
White text5.69:1

Values

HEX#BC3439
RGBrgb(188, 52, 57)
HSLhsl(358, 57%, 47%)
OKLCHoklch(53.3% 0.172 23.4)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BC3439 5.69:1 AA Lc -82.6 Fine for body text
Black text on #BC3439 3.68:1 AA large text Lc 26.8 Dividers and decoration only
#BC3439 text on white 5.69:1 AA Lc 77.2 Fine for body text
#BC3439 text on black 3.68:1 AA large text Lc -24.5 Dividers and decoration only

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.

  1. Step 50

    50

    #FCF3F2

    oklch(97.1% 0.01 25.1)

  2. Step 100

    100

    #F9E4E3

    oklch(93.5% 0.023 20.9)

  3. Step 200

    200

    #F5CFCC

    oklch(88.6% 0.043 23.3)

  4. Step 300

    300

    #EFADA9

    oklch(80.8% 0.078 22.8)

  5. Step 400

    400

    #E4807B

    oklch(70.8% 0.124 23.7)

  6. Step 500

    500

    #D95B5A

    oklch(63.1% 0.159 23.2)

  7. Step 600

    600 (this color)

    #BC3439

    oklch(53.3% 0.172 23.4)

  8. Step 700

    700

    #A92D31

    oklch(49.2% 0.16 23.7)

  9. Step 800

    800

    #89272A

    oklch(42.7% 0.133 23.2)

  10. Step 900

    900

    #6E2626

    oklch(37.7% 0.103 23.4)

  11. Step 950

    950

    #411716

    oklch(27% 0.066 23.9)

Export this scale for Tailwind in the Tailwind colors tool

#BC3439 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#5B54380.187
Deuteranopia (no green cones)#7D71350.171
Tritanopia (no blue cones)#CF00370.047
Achromatopsia (no color)#6767670.174

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BC3439

    #BC3439

    oklch(53.3% 0.172 23.4)

  • #007C84

    #007C84

    oklch(53.4% 0.091 202.7)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BC3439

    #BC3439

    oklch(53.3% 0.172 23.4)

  • #B33475

    #B33475

    oklch(53.4% 0.174 353.2)

  • #A75200

    #A75200

    oklch(53.4% 0.135 53.3)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BC3439

    #BC3439

    oklch(53.3% 0.172 23.4)

  • #007F67

    #007F67

    oklch(53.2% 0.102 173.3)

  • #0076A2

    #0076A2

    oklch(53.3% 0.111 233.4)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BC3439

    #BC3439

    oklch(53.3% 0.172 23.4)

  • #0A8416

    #0A8416

    oklch(53.3% 0.172 143.4)

  • #3565CF

    #3565CF

    oklch(53.3% 0.173 263.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BC3439

    #BC3439

    oklch(53.3% 0.172 23.4)

  • #6D7300

    #6D7300

    oklch(53.2% 0.119 113.3)

  • #007C84

    #007C84

    oklch(53.4% 0.091 202.7)

  • #7452C5

    #7452C5

    oklch(53.4% 0.172 293.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BC3439, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BC3439 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.