#BB73B1

Closest named color: Soft Purple (#A66FB5). oklch(65.3% 0.121 332), rgb(187, 115, 177).

Aa

Black text reads best on this color (6.20:1).

About this color

#BB73B1 is a medium-light, moderately saturated purple. In OKLCH its lightness is 65%, its chroma 0.121 and its hue 332°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.040 away. Black text reads best on it, at 6.20:1.

Hue familyPurples
Lightnessmedium-light (65%)
Chromamoderately saturated (0.121)
Temperaturein between
Nearest nameSoft Purple (#A66FB5)
Black text6.20:1
White text3.38:1

Values

HEX#BB73B1
RGBrgb(187, 115, 177)
HSLhsl(308, 35%, 59%)
OKLCHoklch(65.3% 0.121 332)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #BB73B1 3.38:1 AA large text Lc -66.6 Content text, not long reading
Black text on #BB73B1 6.20:1 AA Lc 42.9 Non-text elements, placeholder text
#BB73B1 text on white 3.38:1 AA large text Lc 61.1 Content text, not long reading
#BB73B1 text on black 6.20:1 AA Lc -40.6 Non-text elements, placeholder text

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.

  1. Step 50

    50

    #F9F4F8

    oklch(97.2% 0.007 332.1)

  2. Step 100

    100

    #F1E6EF

    oklch(93.6% 0.017 331.6)

  3. Step 200

    200

    #E7D2E3

    oklch(88.6% 0.032 332.2)

  4. Step 300

    300

    #D8B3D2

    oklch(80.9% 0.059 331.6)

  5. Step 400

    400

    #C48ABB

    oklch(70.6% 0.096 332.1)

  6. Step 500

    500 (this color)

    #BB73B1

    oklch(65.3% 0.121 332)

  7. Step 600

    600

    #9F5395

    oklch(55.6% 0.132 332.3)

  8. Step 700

    700

    #88437F

    oklch(49.2% 0.123 332.4)

  9. Step 800

    800

    #6E3867

    oklch(42.7% 0.1 332.2)

  10. Step 900

    900

    #5A3054

    oklch(37.7% 0.08 332.5)

  11. Step 950

    950

    #351D31

    oklch(27.1% 0.05 333.1)

Export this scale for Tailwind in the Tailwind colors tool

#BB73B1 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#7185B30.119
Deuteranopia (no green cones)#848FAF0.107
Tritanopia (no blue cones)#C1778A0.064
Achromatopsia (no color)#8B8B8B0.123

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #BB73B1

    #BB73B1

    oklch(65.3% 0.121 332)

  • #4FA56A

    #4FA56A

    oklch(65.3% 0.122 151.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #BB73B1

    #BB73B1

    oklch(65.3% 0.121 332)

  • #9E7DCE

    #9E7DCE

    oklch(65.3% 0.122 301.9)

  • #CC6E8A

    #CC6E8A

    oklch(65.3% 0.122 2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #BB73B1

    #BB73B1

    oklch(65.3% 0.121 332)

  • #849C40

    #849C40

    oklch(65.5% 0.122 122.1)

  • #00A796

    #00A796

    oklch(65.4% 0.117 182.3)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #BB73B1

    #BB73B1

    oklch(65.3% 0.121 332)

  • #AB8D25

    #AB8D25

    oklch(65.3% 0.122 91.8)

  • #00A2B8

    #00A2B8

    oklch(65.3% 0.114 211.6)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #BB73B1

    #BB73B1

    oklch(65.3% 0.121 332)

  • #C47E38

    #C47E38

    oklch(65.4% 0.121 62.6)

  • #4FA56A

    #4FA56A

    oklch(65.3% 0.122 151.9)

  • #4198D4

    #4198D4

    oklch(65.3% 0.122 242.2)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB73B1, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #BB73B1 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.