#BB73AE
Closest named color: Soft Purple (#A66FB5). oklch(65.2% 0.119 333.7), rgb(187, 115, 174).
Aa
Black text reads best on this color (6.17:1).
About this color
#BB73AE is a medium-light, moderately saturated purple. In OKLCH its lightness is 65%, its chroma 0.119 and its hue 334°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Soft Purple (#A66FB5), ΔE 0.041 away. Black text reads best on it, at 6.17:1.
| Hue family | Purples |
| Lightness | medium-light (65%) |
| Chroma | moderately saturated (0.119) |
| Temperature | in between |
| Nearest name | Soft Purple (#A66FB5) |
| Black text | 6.17:1 |
| White text | 3.40:1 |
Values
| HEX | #BB73AE |
| RGB | rgb(187, 115, 174) |
| HSL | hsl(311, 35%, 59%) |
| OKLCH | oklch(65.2% 0.119 333.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB73AE | 3.40:1 | AA large text | Lc -66.7 | Content text, not long reading |
| Black text on #BB73AE | 6.17:1 | AA | Lc 42.8 | Non-text elements, placeholder text |
| #BB73AE text on white | 3.40:1 | AA large text | Lc 61.3 | Content text, not long reading |
| #BB73AE text on black | 6.17:1 | AA | Lc -40.4 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 500.
-
Step 50
50
#F9F4F8
oklch(97.2% 0.007 332.1)
-
Step 100
100
#F1E6EF
oklch(93.6% 0.017 331.6)
-
Step 200
200
#E7D2E2
oklch(88.6% 0.031 334)
-
Step 300
300
#D9B3D0
oklch(80.9% 0.058 334.5)
-
Step 400
400
#C48BB9
oklch(70.7% 0.092 333.5)
-
Step 500
500 (this color)
#BB73AE
oklch(65.2% 0.119 333.7)
-
Step 600
600
#9F5393
oklch(55.6% 0.13 333.3)
-
Step 700
700
#88437D
oklch(49.1% 0.121 333.6)
-
Step 800
800
#6F3865
oklch(42.8% 0.099 334.4)
-
Step 900
900
#5A3153
oklch(37.8% 0.077 333.5)
-
Step 950
950
#351D30
oklch(27.1% 0.049 334.8)
#BB73AE with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #7285B0 | 0.117 |
| Deuteranopia (no green cones) | #858FAC | 0.107 |
| Tritanopia (no blue cones) | #C17789 | 0.061 |
| Achromatopsia (no color) | #8B8B8B | 0.120 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB73AE
#BB73AE
oklch(65.2% 0.119 333.7)
- #4EA56D
#4EA56D
oklch(65.3% 0.119 153.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB73AE, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Soft Purple #A66FB5 ΔE 0.041
- Wisteria #A87DC2 ΔE 0.044
- Pale Magenta #D767AD ΔE 0.052
- Heather #A484AC ΔE 0.055
- Dusty Lavender #AC86A8 ΔE 0.055
- Dark Lilac #9C6DA5 ΔE 0.058
- Muted Pink #D1768F ΔE 0.063
- Pale Violet Red #DB7093 ΔE 0.068
Use #BB73AE in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.