#BB4696
Closest named color: Medium Violet Red (#C71585). oklch(57.8% 0.175 342.2), rgb(187, 70, 150).
Aa
White text reads best on this color (4.74:1).
About this color
#BB4696 is a medium-dark, vivid pink. In OKLCH its lightness is 58%, its chroma 0.175 and its hue 342°. Its hue sits on the warm side of the wheel. The nearest named color is Medium Violet Red (#C71585), ΔE 0.059 away. White text reads best on it, at 4.74:1.
| Hue family | Pinks |
| Lightness | medium-dark (58%) |
| Chroma | vivid (0.175) |
| Temperature | warm |
| Nearest name | Medium Violet Red (#C71585) |
| Black text | 4.42:1 |
| White text | 4.74:1 |
Values
| HEX | #BB4696 |
| RGB | rgb(187, 70, 150) |
| HSL | hsl(319, 46%, 50%) |
| OKLCH | oklch(57.8% 0.175 342.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB4696 | 4.74:1 | AA | Lc -77.6 | Fine for body text |
| Black text on #BB4696 | 4.42:1 | AA large text | Lc 31.9 | Non-text elements, placeholder text |
| #BB4696 text on white | 4.74:1 | AA | Lc 72.1 | Content text, not long reading |
| #BB4696 text on black | 4.42:1 | AA large text | Lc -29.5 | Dividers and decoration only |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4EE
oklch(93.5% 0.023 341.3)
-
Step 200
200
#EFCEE1
oklch(88.5% 0.044 342.5)
-
Step 300
300
#E5ADCF
oklch(80.9% 0.079 342)
-
Step 400
400
#D680B6
oklch(70.8% 0.125 342.5)
-
Step 500
500
#C85CA4
oklch(63% 0.161 342.1)
-
Step 600
600 (this color)
#BB4696
oklch(57.8% 0.175 342.2)
-
Step 700
700
#9A307A
oklch(49.1% 0.162 342)
-
Step 800
800
#7D2963
oklch(42.7% 0.134 342.1)
-
Step 900
900
#652751
oklch(37.7% 0.104 341.9)
-
Step 950
950
#3B172F
oklch(26.8% 0.067 341.9)
#BB4696 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #4F6798 | 0.188 |
| Deuteranopia (no green cones) | #717A93 | 0.167 |
| Tritanopia (no blue cones) | #C64768 | 0.076 |
| Achromatopsia (no color) | #737373 | 0.176 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB4696
#BB4696
oklch(57.8% 0.175 342.2)
- #009063
#009063
oklch(57.8% 0.126 162.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB4696, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Medium Violet Red #C71585 ΔE 0.059
- Purpley Pink #C83CB9 ΔE 0.062
- Pinky Purple #C94CBE ΔE 0.065
- Light Plum #9D5783 ΔE 0.072
- Dark Pink #CB416B ΔE 0.072
- Deep Rose #C74767 ΔE 0.078
- Purply #983FB2 ΔE 0.088
- Dark Rose #B5485D ΔE 0.089
Use #BB4696 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.