#BB43B4
Closest named color: Purpley Pink (#C83CB9). oklch(58.9% 0.201 330.2), rgb(187, 67, 180).
Aa
White text reads best on this color (4.59:1).
About this color
#BB43B4 is a medium-dark, vivid purple. In OKLCH its lightness is 59%, its chroma 0.201 and its hue 330°. Its hue sits between the warm and cool halves of the wheel. The nearest named color is Purpley Pink (#C83CB9), ΔE 0.026 away. White text reads best on it, at 4.59:1.
| Hue family | Purples |
| Lightness | medium-dark (59%) |
| Chroma | vivid (0.201) |
| Temperature | in between |
| Nearest name | Purpley Pink (#C83CB9) |
| Black text | 4.57:1 |
| White text | 4.59:1 |
Values
| HEX | #BB43B4 |
| RGB | rgb(187, 67, 180) |
| HSL | hsl(304, 47%, 50%) |
| OKLCH | oklch(58.9% 0.201 330.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #BB43B4 | 4.59:1 | AA | Lc -76.5 | Fine for body text |
| Black text on #BB43B4 | 4.57:1 | AA | Lc 33.1 | Non-text elements, placeholder text |
| #BB43B4 text on white | 4.59:1 | AA | Lc 71.0 | Content text, not long reading |
| #BB43B4 text on black | 4.57:1 | AA | Lc -30.7 | Non-text elements, placeholder text |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 600.
-
Step 50
50
#FAF3F9
oklch(97.1% 0.011 330.1)
-
Step 100
100
#F5E4F2
oklch(93.6% 0.026 331.5)
-
Step 200
200
#EDCEE9
oklch(88.5% 0.05 330.2)
-
Step 300
300
#E3ACDC
oklch(81% 0.09 330.7)
-
Step 400
400
#D27DCB
oklch(70.7% 0.144 330)
-
Step 500
500
#C558BD
oklch(63.2% 0.184 330.4)
-
Step 600
600 (this color)
#BB43B4
oklch(58.9% 0.201 330.2)
-
Step 700
700
#972891
oklch(49.1% 0.187 330.3)
-
Step 800
800
#7B2476
oklch(42.8% 0.155 330.3)
-
Step 900
900
#63245F
oklch(37.7% 0.12 330.2)
-
Step 950
950
#3A1638
oklch(27% 0.076 329.6)
#BB43B4 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #396BB7 | 0.210 |
| Deuteranopia (no green cones) | #647BB1 | 0.181 |
| Tritanopia (no blue cones) | #C25076 | 0.108 |
| Achromatopsia (no color) | #757575 | 0.203 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #BB43B4
#BB43B4
oklch(58.9% 0.201 330.2)
- #009645
#009645
oklch(58.8% 0.161 150.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #BB43B4, closest first.
No curated palette has a color within ΔE 0.04 of #BB43B4.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purpley Pink #C83CB9 ΔE 0.026
- Pinky Purple #C94CBE ΔE 0.035
- Medium Orchid #BA55D3 ΔE 0.053
- Purply #983FB2 ΔE 0.069
- Amethyst #9B5FC0 ΔE 0.075
- Medium Violet Red #C71585 ΔE 0.083
- Purple Pink #D725DE ΔE 0.086
- Dark Orchid #9932CC ΔE 0.089
Use #BB43B4 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.